Enterprise

Overview

Enterprise Holdings, Inc. is a prominent American private holding company based in Clayton, Missouri. Founded in 1957 by Jack C. Taylor, the company operates primarily under the brand Enterprise Rent-A-Car and has grown to be the largest car rental company in North America. It also ranks among the largest privately held companies in the United States.

The company is the parent of several major car rental brands, including National Car Rental and Alamo Rent a Car. Enterprise Holdings offers a range of transportation-related services, such as commercial fleet management, used car sales through Enterprise Car Sales, carsharing, and commercial truck rentals. With approximately 40% of the U.S. car rental market, the company serves individual consumers needing temporary transportation, as well as businesses requiring fleet management and commercial vehicle rentals. It is recognized for its strong customer service philosophy, emphasizing the importance of taking care of both customers and employees.

Basic Information

Contact Details

• Phone: +1 314-862-4486
• Website: enterprise.com
• LinkedIn: linkedin.com/company/enterprise-rent-a-car

Key Focus Areas & Initiatives

• Car rental services
• Commercial truck rentals
• Used car sales
• Car sharing
• Fleet management
• Airport rentals
• Luxury vehicle rental
• Travel solutions
• Insurance replacement
• Government and business rentals
• Management training program
• Customer service
• Mobile app & mobile reservations
• Vehicle leasing and acquisition
• Sustainability initiatives
• Digital marketing
• Online booking
• Green fleet & fleet optimization
• Accessibility options
• Community support & local partnerships
• Promotions and coupons

Technologies Used

• AT Internet
• AdRoll
• Adobe CQ
• Adobe Marketing Cloud
• Adobe Media Optimizer
• Akamai
• Amazon SES
• Apache
• Bing Ads
• Bootstrap Framework
• Cedexis Radar
• Coremetrics
• DoubleClick
• DoubleClick Conversion
• DoubleClick Floodlight
• ExactTarget
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Google AdSense
• Google AdWords Conversion
• Google Analytics
• Google Dynamic Remarketing
• Google Font API
• Google Maps
• Google Play
• Google Tag Manager
• Hotjar
• Hubspot
• Linkedin Marketing Solutions
• LiveRamp
• Microsoft Office 365
• Mobile Friendly
• Omniture (Adobe)
• OneTrust
• Outlook
• Pingdom
• Qualtrics
• SOASTA
• Salesforce
• Sendgrid
• Shutterstock
• The Trade Desk
• Twitter Advertising
• Typekit
• UserZoom
• Vimeo
• VueJS
• WordPress.org
• YouTube
• Zendesk
• iCIMS
• iTunes
• reCAPTCHA

Affiliated Organizations & Regional Branches

• Enterprise Rent-A-Car Greece
• ENTERPRISE Immobilier d'entreprise - Aisne
• Discount Car & Truck Rentals
• Enterprise Rent-A-Car Scandinavia
• Enterprise Rent
• SHB Hire Limited
• Enterprise Rent-A-Car Morocco
• ENTERPRISE Immobilier d'Entreprise
• Enterprise Autovermietung GmbH