The 
alternative with waterfall enrichment and no per-seat pricing.
Apollo is a strong all-in-one platform with sequences, a dialer, and 270M+ contacts. But if your priority is enrichment coverage and you don't want to pay per seat, Bitscale gives you 300M+ contacts, 90% email and phone coverage across 18+ waterfall providers, and flat pricing for your entire team.
Trusted by 1000+ GTM Teams & agencies worldwide
Bitscale vs Apollo: What the numbers say
Both platforms serve GTM teams. Apollo offers a broader feature set. Bitscale focuses on enrichment depth and team-friendly pricing. Here's how they compare.
 | | |
|---|---|---|
| Per-Seat Cost | $0/seatFlat team pricing | $49-$119Per user / month |
| Enrichment | 18+Waterfall providers | 1Single database |
| Database | 300M+Contacts Database | 270M+Contacts Database |
| Coverage | 90%Published coverage rate | -Single-source dependent |
| Built-in Dialer | -Not available | YesParallel dialer included |
| Outbound Tools | NativeInstantly, SmartLead, Heyreach | Built-inSequences only (no Instantly/SmartLead) |
All data sourced from each company's published website and pricing pages.
Where Bitscale pulls ahead.
Apollo is used by 500,000+ companies and offers a broad feature set including sequences, a dialer, and deal management. But for teams focused on enrichment coverage and outbound tool flexibility, Bitscale delivers more value. Here's why.
No per-seat pricing
Bitscale charges per workspace, not per user. Apollo charges $49-$119 per user per month. For a 5-person outbound team on Apollo Professional, that's $395/month before overages. Bitscale Growth covers the entire team for $314/month.
Waterfall enrichment across 18+ providers
Apollo relies on a single proprietary database. If Apollo doesn't have a contact's email, there's no fallback. Bitscale cascades through 18+ data providers in sequence, delivering 90% coverage for verified emails and mobile numbers.
100+ data sources for enrichment
Beyond contact data, Bitscale connects to 100+ data sources for company research, intent signals, and technographic data. BitAgent, an AI-powered live web scraper, automates the research your team does manually.
Native Instantly, SmartLead, Heyreach integration
Bitscale integrates natively with Instantly, SmartLead, and Heyreach for outbound execution. Apollo has built-in sequences but does not integrate with these popular outbound tools — meaning you can't use Apollo data with your existing outbound stack.
75+ pre-built playbooks
Start enriching and prospecting in minutes with ready-to-use playbooks for common GTM workflows. Apollo offers 65+ search filters and workflow templates, but Bitscale's playbooks cover the full enrichment-to-outbound pipeline.
Credit rollover up to 3x
On the Growth ($314/mo) and Booster ($719/mo) plans, unused Bitscale credits roll over up to 3x your monthly allocation. Apollo credits reset monthly with no rollover — slower months mean wasted spend.
Teams that switched from Apollo to Bitscale.
Bitscale acted as a playground for me rather than a tool. You can take in any problem, use their APIs, use your workflows, and then whatever output you need, you can get that output in whatever format you want.
Abhishek Goyal
Head of RevOps, Pazcare
Bitscale does the same and more and has more functionalities. It's so much cheaper and the functionality is the same if not much better.
Isabella L.
Founder, Let's Fearlessly Grow
Bitscale turned our HubSpot from a static database into a dynamic growth engine — it enriches, finds, and syncs data, all while staying cost-effective and easy to use.
Kieran Krohn
Head of Growth, ScaleStation
Flat pricing. No per-seat surprise.
Apollo charges per user — $49 to $119 per seat per month. A 5-person team on Apollo Professional pays $395/month before credit overages. Bitscale charges per workspace with unlimited users.
Starter
For early teams testing Bitscale
$89 per month, billed annually
Unlimited Actions
Plan Features
Every Free Feature, Plus
- 100+ providers & integrations
- 30 Action Columns per grid
- Credit rollover (upto 3x plan credits)
- Connect webhook and HTTP API
- Inbound integrations like RB2B, Factors and Vector
Growth
For Startups & Small Businesses
$314 per month, billed annually
3 Hrs GTM Engineer Support
Unlimited Actions
Plan Features
Every Starter Feature, Plus
- 100+ providers & integrations
- 30 Action Columns per grid
- Credit rollover (upto 3x plan credits)
2-way Hubspot Integration- Connect webhook and HTTP API
- Inbound integrations like RB2B, Factors and Vector
Enterprise
For Agencies & Enterprises
Custom billing, $15K & above
Custom Hrs GTM Engineer Support
Unlimited Actions
Plan Features
Every Booster Feature, Plus
- Data privacy certification
- SOC2 & SSO Certification
- Priority support
- Collaborative workspace and templates
- Private Bitscale playbooks
- Custom CRM 2 Way integration
- Curated scraping scripts for Lead Generation & Enrichment
Custom slack alerts