No action tax
Webhooks, API calls, automations, and CRM pushes are free and unlimited. A data search that returns nothing uses no Bitscale data credit.
Bitscale vs Clay
The 
Clay alternative that's up to 70% more affordable
The same enrichment power without paying for every webhook, API call, and automation step. With Bitscale, you pay when a data source returns a verified result, and your workflows sync with your CRM.
Up to 70% savings is based on Bitscale's standard workflow cost modelling. Actual savings vary.
A simpler way to enrich
Bitscale vs Clay
What changes for your team
Keep the waterfall enrichment, AI research, and data sources. Lose the second meter for actions. Bitscale brings those workflows into your CRM with a specialist to help set them up.
150+data sources
75+prebuilt playbooks
$349monthly starting price
Up to 70%less in our cost model
Side-by-side
In-depth comparison
The biggest difference is how the bill works: Bitscale credits apply to verified data, while Clay also meters platform actions.
Swipe the table to compare both products →
| Capability |  |  |
|---|---|---|
| What you pay for | Verified data results only | Data plus platform actions |
| Webhooks, API calls, logic, automations | Free and unlimited | Count toward monthly actions |
| A step that finds nothing | No data credit charged | Still uses an action |
| Two-way HubSpot sync | Included from $349/month | Available on $495/month Growth plan |
| Data sources | 150+ with managed waterfall | 150+ providers; build the sequence |
| Webhooks and HTTP API | Included from $349/month | Available on $495/month Growth plan |
| Rows per grid | 500,000 | 50,000 |
| Setup and support | Done for you | Self-serve |
The cost of an action
One workflow. Two very different bills.
Imagine enriching 10,000 contacts: find an email, verify it, find a mobile number, check intent, and push to your CRM. In Clay, the platform steps count as actions alongside data credits. In Bitscale, those steps are free; you pay for verified results.
Clay bills
Data plus every action
Provider attempts, webhooks, API calls, logic, automations, and CRM pushes all count toward the monthly Actions limit.
Bitscale bills
Only results you can use
One data credit for a verified result. A search that finds nothing uses no data credit; platform actions are unlimited.
Cost to enrich 10,000 contacts
Clay~$4,000
Bitscale~$1,000
~$3,000 less
Illustrative figures for a standard workflow; actual cost depends on your volume, sources, and match rate.
Why teams switch
Where Bitscale pulls ahead
Get managed enrichment, predictable billing, and help from a real specialist when you move your workflows.
One credit, one meter
Pay for the verified result you keep. Unused credits can roll over for up to three months, so your data budget is easier to plan.
Setup done for you
A specialist maps and rebuilds your workflows. Start from 75+ prebuilt playbooks instead of an empty table.
Up to 70% less
Bitscale's standard multi-step workflow cost modelling shows savings of up to 70%, mainly by removing platform action charges.
What teams say
What our clients say about working with us
Teams share why they switched from Clay and what changed with Bitscale.
Guidebook
“Clay's data outside the US was pretty thin for us, so we were losing accounts we should've reached. Bitscale's coverage is just better by region, and honestly it's a lot easier to use. We're not relying on one person who knows how to run it.”
Shannon JhanjiGrowth Operations, GuidebookPhyllo
“We switched from Clay to Bitscale to stop paying twice, once for the data, then again for every action to use it. Bitscale has the same sources for one bill we can predict. So we scaled.”
RonakHead of Growth, PhylloScrut Automation
“We left Clay for support. The Bitscale team helps us co-build workflows. It runs our whole outbound now, and two years in we don't even think of any other tool.”
Dakshin KarthikGTM Engineer, Scrut AutomationPricing
More credits. Lower price. Credit rollover.
Compare the Growth plans and what they include. Bitscale starts with more data credits and unlimited platform actions.
Swipe the table to compare both plans →
Growth
For Startups & Small Businesses
$314 per month, billed annually
3 Hrs GTM Engineer Support
Unlimited Actions
Plan Features
Every Free Feature, Plus
- 100+ data sources & integrations
- 30 Action Columns per grid
- Credit rollover (upto 3x plan credits)
2-way Hubspot Integration- Connect webhook and HTTP API
- Inbound integrations like RB2B, Factors and Vector
Popular
Booster
For Growing Businesses
$719 per month, billed annually
8 Hrs GTM Engineer Support
Unlimited Actions
Plan Features
Every Growth Feature, Plus
- 100+ data sources & integrations
- 50 Action Columns per grid
- Curated Scraping Scripts
Private slack channel- Support with custom API integration
Salesforce integration
Enterprise
For Agencies & Enterprises
Annual billing, $15K & above
Dedicated GTM Engineer Support
Unlimited Actions
Custom Bitscale Credits
Plan Features
Every Booster Feature, Plus
- Data privacy certification
- SOC2 & SSO Certification
- Priority support
- Collaborative workspace and templates
- Private Bitscale playbooks
- Custom CRM 2 Way integration
- Curated scraping scripts for Lead Generation & Enrichment
- Custom slack alerts
Comparison based on public pricing as of July 2026. Prices and plan terms may change. Check current terms before buying.
FAQs
Your Questions, Answered
We've heard it all. Here's everything you need to know before working with us.
Ask via AI
Bitscale offers waterfall enrichment, AI agents, and 150+ data sources, with one credit meter, CRM sync, and specialist-led setup. It is built for GTM teams that want powerful enrichment with less setup work.