Blogs
Discover insights, tutorials, and stories from our team
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AJ's Guide to Outbound
1. The Goal: Your outbound isnt there just to book calls, for most readers it might be the first time they learn about your product. Especially in email outbound you dont want the first touch point to hard push for a call - it's in bad taste(this is fine in some cases will discuss more on that later in the article.). So the goal of your outbound simply boils down to this: * Inform - treat the 1st touchpoint as a marketing email. Provide value, dont expect anything in return. * Expand - If
Smarter Lead Enrichment with Bitscale: Why Teams Are Trying Linkup Over Perplexity
In the world of B2B sales, good leads aren’t enough - you need qualified leads, surfaced fast and with context. Bitscale makes this possible with its grid-based platform that allows users to enrich and evaluate leads using live web data and natural language queries. Among the most useful tools people are using within Bitscale is Perplexity - capable of retrieving real-time insights from the web. While Perplexity has been a popular option, more users are starting to experiment with Linkup. A Q
Bitscale Vs N8n : GTM Workflows
Sales and marketing teams don’t have time for flowcharts and slow starts. When a lead shows intent, you need to act, not next week, right now. That’s where GTM workflow automation comes in. Both Bitscale and n8n promise automation magic, but they play in different arenas. n8n is a developer’s playground: powerful, flexible, endlessly customizable. Bitscale? It’s built for closers, not coders. No code, no waiting, just AI-fueled workflows that turn leads into pipeline, fast. Bitscale vs. n8n
How a B2B SaaS Automatically Audits Their Accounts for Value-Based Outreach
Some outreach just feels… irrelevant. Then there’s the kind that lands so perfectly you think, “Were they reading my mind?” This week, we’re unpacking how a modern GRC (Governance, Risk, and Compliance) company is using Bitscale to make the latter happen, at scale. Conversations Are Timing-Driven In outbound sales, timing is everything. Regulations shift, policies expire, and new frameworks roll in. For this GRC company, that means a compliance gap that didn’t exist yesterday could be urgent
From Contact to Customer: How Automated Lead Qualification Accelerates B2B Sales Success
In today’s ultra-competitive B2B landscape, sales and marketing teams are under constant pressure to qualify leads faster, personalize outreach more precisely, and scale pipeline generation efficiently. Yet, the foundational data they rely on, names, emails, companies, etc. often lacks the context needed to act with confidence. This is where Bitscale’s intelligent workflow automation for automated lead enrichment changes the game. Let’s take a deep dive into one such workflow and understand how
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