YuppTV Inc.

Overview

YuppTV Inc. is a prominent over-the-top (OTT) service provider specializing in South Asian content. Founded in 2006 by Udaynandan Reddy, the company aims to create a virtual home for South Asians living abroad by merging technology and entertainment. YuppTV offers over 250 live TV channels, 5,000 movies, and 100 TV shows in 14 languages, including Tamil, Telugu, Hindi, and English, with a content library exceeding 25,000 hours.

The platform features live TV streaming, Catch-Up TV technology, and YuppFlix, a movie-on-demand service. YuppTV Originals provides exclusive digital content, while its technical platform supports video content providers in launching and distributing channels globally. Users can access YuppTV on various devices, streaming on up to six screens simultaneously. Recognized as the leading internet pay TV platform for South Asians abroad, the company holds major digital media rights for cricket events and continues to expand its content offerings through strategic partnerships, with headquarters in Atlanta, USA and Hyderabad, India.

Basic Information

Contact Details

• Phone: +1 866-663-7557
• Website: yupptv.com
• LinkedIn: linkedin.com/company/yupptv

Key Focus Areas & Initiatives

• Delivering live TV and catch-up TV & movies
• Live broadcasting and global media reach
• White-label OTT platform for multi-device and multi-screen support
• Licensing the OTT platform for content distribution
• Film and digital entertainment for South Asians worldwide
• Internet TV and pay TV platform for diaspora
• Content localization and multi-language support
• Content partnerships, aggregation, and licensing rights
• Live sports streaming with significant digital media rights
• Content management system and scalable OTT infrastructure
• YuppTV Originals: exclusive digital content and original series
• YuppFlix: on-demand movies
• OTT content monetization and user engagement
• Subscription packages and ad-free options
• Regional and cultural programming
• Content delivery network and OTT streaming infrastructure
• Mobile app downloads and streaming devices
• International available channels and smart TV support
• Customer support, free trials, and personalized experience

Technologies Used

• AI
• ASP.NET
• Ad Unit 300 x 250
• Ad Unit 728 x 90
• AdRoll
• AddThis
• Adobe Media Optimizer
• Amazon AWS
• Amazon CloudFront
• Amazon Elastic Load Balancer
• AppNexus
• Bing Ads
• Bootstrap Framework
• Cedexis Radar
• Clicky
• CrazyEgg
• Criteo
• Data Analytics
• DoubleClick
• DoubleClick Conversion
• Facebook Custom Audiences
• Facebook Like Button
• Facebook Login (Connect)
• Facebook Widget
• Flashtalking
• Freshdesk
• Gmail
• Google AdSense
• Google AdWords Conversion
• Google Analytics
• Google Apps
• Google Dynamic Remarketing
• Google Font API
• Google Play
• Google Remarketing
• Google Tag Manager
• Google Workspace
• Hotjar
• Integral Ad Science
• JQuery 1.11.1
• JW Player
• Micro
• Microsoft-IIS
• Mobile Friendly
• Multilingual
• New Relic
• Open AdStream (Appnexus)
• Outlook
• ProvideSupport
• Quantcast
• RackSpace DNS
• Route 53
• Stripe
• Taboola
• Twitter Advertising
• Unruly Media
• Vimeo
• Woopra
• WordPress.org
• comScore
• reCAPTCHA

Affiliated Organizations & Regional Branches

• Global Takeoff
• YuppTV Scope