WPP Media

Overview

WPP Media is a global media business based in the United States and is recognized as the world's largest media buying agency. Operating as a subsidiary of WPP plc, the agency was rebranded in May 2025 and is headquartered in Lower Manhattan, New York. The company was originally formed in 2003 and has evolved through several restructurings to advance its operational capabilities and market reach. With a strong presence across North America, Asia, Australia, and EMEA, WPP Media offers comprehensive media solutions powered by AI and data-driven strategies.

Its primary offerings include the Open Media Studio (OMS), which enables integrated media management and creative services. The company is known for its outcome-driven approach, leveraging partnerships, data, and AI to deliver innovative solutions. WPP Media also advocates for diversity in media investments and actively forms coalitions to address and support multicultural audiences, promoting intelligent growth within the media ecosystem.

Basic Information

Contact Details

• Phone: 0044 207 158 5500
• Website: wppmedia.com
• LinkedIn: linkedin.com/company/wpp-media

Key Focus Areas & Initiatives

• Digital media and advertising services
• AI-enabled marketing and predictive analytics
• Media privacy solutions and compliance
• Data-driven media strategies
• Media campaign optimization
• Media outcome measurement
• Media workflow automation
• Media personalization technology
• Government and consulting services
• Advertising agencies collaboration
• Media data platforms and ecosystem integration
• Retail, e-commerce, and connected commerce solutions
• Media performance improvement and tracking
• Privacy-safe data collaboration
• Supporting multicultural audiences and diversity
• Open Media Studio (OMS) for integrated media management
• Media innovation and technology leadership

Technologies Used

• .NET
• 123-reg DNS
• 1shoppingcart
• AFS Analytics
• AI
• AMP
• ANGEL LMS
• ASP.NET
• AT&T
• AWS CloudFormation
• AWS Lambda
• AWS SDK for JavaScript
• AWS Trusted Advisor
• AdMetrics
• Adform
• Adform DMP
• Adjust
• Adobe
• Adobe After Effects
• Adobe Analytics
• Adobe Audience Manager
• Adobe Creative Cloud
• Adobe Experience Manager
• Adobe Photoshop
• Adobe Premiere Pro
• Adobe Target
• Adverity
• Affilinet
• Ahrefs
• Airflow
• Akamai CDN Solutions
• Akamai Connected Cloud (formerly Linode)
• Algolia
• Allegro
• Alteryx
• Amazon Advertising
• Amazon Associates
• Amazon Virtual Private Cloud (Amazon VPC)
• Amazon Web Services (AWS)
• Apache Airflow
• AppNexus
• AppsFlyer
• ArcGIS Field Maps
• Argo CD
• Asana
• Atex
• Atlassian Cloud
• Azure App Configuration
• Azure Data Factory
• Azure Data Lake Analytics
• Azure Data Lake Storage
• Azure Databricks
• Azure Functions
• BERT
• Bing
• Bing Ads
• Blinkit
• BoldChat
• Brandwatch
• C#
• CAT
• CSS
• Canva
• CapCut
• ChatGPT
• Cisco Meraki MS
• Cisco Nexus Switches
• Cisco VPN
• CitrusAd
• CloudFlare Hosting
• Contentful
• CoreSite
• Criteo
• Cypress
• DATAVERSE LTD
• DATAflow
• DATEV Accounting
• DAX
• Dart
• Dash
• Data Analytics
• DatoCMS
• Datonics
• Dell ECS Enterprise Object Storage
• Dell EMC SAN (Storage Area Network)
• Demandware Analytics
• Digital Ocean DNS
• Docker
• DoubleClick
• DoubleClick Conversion
• DoubleClick Floodlight
• DoubleVerify
• Drupal
• Dv360
• E-planning
• ETAP
• Eaglestats
• ElasticEmail
• Epsilon Data
• Facebook
• Figma
• Firebase
• Flashtalking
• Flow
• Frame
• GAS
• GC Digital
• GWI
• Gem
• Gemini
• Git
• GitHub Actions
• GitLab
• Google
• Google AdSense for Domains
• Google AdWords Conversion
• Google Ads
• Google Analytics
• Google Analytics 360
• Google Analytics 4 (GA4)
• Google Cloud
• Google Cloud AI Platform
• Google Cloud BigQuery
• Google Cloud Data Fusion
• Google Cloud Dataproc
• Google Cloud Functions
• Google Cloud Monitoring
• Google Cloud Platform
• Google Cloud Run
• Google Cloud SQL
• Google Cloud Storage
• Google Data Studio
• Google Dataplex
• Google Display & Video 360
• Google Firebase A/B Testing
• Google Marketing Platform
• Google My Business
• Google Search Central
• Google Search Console
• Google Sheets
• Google Tag Manager
• Google Workspace
• Greenhouse.io
• HTML Pro
• HTML5 Maker
• Helium 10
• Hubspot
• IBM Data Warehouse
• IBM ILOG CPLEX Optimization Studio
• IBM SPSS Modeler
• IBM Tape Systems
• Imagine Edgenuity
• Infor Birst
• Infosys
• Instagram
• Instart Logic
• Integral Ad Science
• Intel
• JWT
• Jasmine
• Javascript
• Jenkins
• Jest
• Jira
• Jobvite
• Karma
• Krux
• Kubernetes
• LAMMPS
• Langchain
• LeadsPedia
• Less
• LinkedIn Ads
• LinkedIn Recruiter
• Linkedin Marketing Solutions
• Looker
• Looker Studio
• Lytics
• Mediaocean
• MessageGears
• Meta Ads
• Meta Ads Manager
• Metabase
• Micro
• Microsoft Advertising
• Microsoft Azure
• Microsoft Azure Monitor
• Microsoft Excel
• Microsoft Office
• Microsoft Office 365
• Microsoft Power Apps
• Microsoft Power Automate
• Microsoft PowerPoint
• Microsoft SQL Server Reporting Services
• Microsoft Skype GroupMe
• Microsoft Teams
• Microsoft Teams Rooms
• Microsoft.NET Core 3.1
• Midjourney
• Mixpanel
• Mobile Friendly
• Mocha
• Mode
• MongoDB
• MotionPoint
• NEC
• Neo4j
• NeoData
• NetBox
• Netflix
• Next.js
• Nielsen Ad Intel
• Nielsen NetRatings
• OSIsoft PI
• Okta
• Olo
• OneTrust
• OneTrust Tech Risk & Compliance
• OpenAI
• OpenTracker
• OpenX
• Oracle Analytics Cloud
• Oracle BlueKai Data Management Platform
• Oracle Data Cloud
• Outlook
• Pacvue
• Pendo.
• Pinterest
• Piwik
• Piwik PRO
• PostGIS
• PostgreSQL
• Power Query
• PowerBI Tiles
• PriceGrabber
• Prisma
• Prismic
• PubSub+
• Python
• R
• RDS Advantage
• REST
• ROOM
• ROSS
• Radia Client Automation
• React
• React Redux
• Reddit for business
• Redis
• Remix
• Respond
• SOCi
• SQL
• Salesforce
• Salesforce CRM Analytics
• Salesforce Marketing Cloud Intelligence (formerly Datorama)
• Salesforce Service Cloud
• Salesforce Social Studio
• Sass
• Scala
• Scipy
• Screaming Frog
• Semrush
• ServiceNow
• SharePoint
• Shiny
• Shopee
• Shopp
• Siemens MRI
• Similarweb
• SiteCore
• Sizmek (MediaMind)
• Skai
• Slack
• Smart AdServer
• Smartsheet
• Snap
• Snapchat
• Snowflake
• Spark
• SpectraLink
• Spotify
• Spring Boot
• Square
• Strato
• Supermetrics
• SysTools VBA Password Recovery
• TELUS
• Tableau
• Taleo Applicant Tracking Systems (ATS)
• Tanzu Kubernetes Grid
• Teads
• Tealium
• TelmarHelixa
• TensorFlow
• Terraform
• The Trade Desk
• Thycotic Password Reset Server
• TikTok
• TikTok Ads
• Toolkit
• Tor
• Traackr
• Trello
• Tumblr
• Twitter Ads
• Twitter Advertising
• TypeScript
• Umbraco
• Vertex AI
• Vimeo Livestream
• Visio
• Walmart Shopify Integration
• Wasp Barcode
• WebOffice
• Workday
• Wrike
• X
• Xandr
• Xaxis
• Yahoo Retargeting
• Yarn
• YouTube
• Zendesk
• Zoho LiveDesk
• comScore
• data.ai Ascend (formerly App Annie)
• dbt
• iMIS
• npm

Affiliated Organizations & Regional Branches

• WPP