Wavemaker

Overview

Wavemaker is a global media agency network that drives brand growth by reshaping consumer decision-making through media, content, and technology. With global billings exceeding $38 billion, it operates as part of GroupM, a subsidiary of WPP plc. The agency was formed in June 2017 from the merger of GroupM agencies MEC and Maxus, building on MEC's foundation established in 2002.

The agency offers integrated media services, including media planning and buying, content creation, and technology-driven solutions. Leveraging advanced platforms to connect multiple data sources, Wavemaker enhances data accuracy and enables rapid insights for clients. The agency engages with emerging trends and technologies, supporting clients in adapting to evolving market demands, and has delivered impactful campaigns for prominent brands such as Vodafone, L'Oréal, IKEA, and Paramount Pictures.

Basic Information

Contact Details

• Phone: +44 20 7803 2000
• Website: wavemakerglobal.com
• LinkedIn: linkedin.com/company/wavemakerglobal

Key Focus Areas & Initiatives

• Content
• Communication strategy
• Media planning
• Buying
• Digital marketing
• Search
• SEO
• PPC
• Social media strategy
• Consumer insight
• Research
• Advertising services
• Media analytics
• Media performance
• Media consulting
• Programmatic advertising
• Media optimization
• Campaign optimization
• Consumer engagement
• Media innovation
• Media channels
• Digital tools
• Media planning and buying
• Media platforms
• Media strategy and execution
• Media automation
• Market research
• Data analytics
• Digital advertising
• Advertising & marketing
• Media campaigns
• Consumer decisions
• Services
• Media buying
• Digital marketing & advertising services
• Media effectiveness
• Media management
• Customer insights
• Content creation
• Digital media
• Audience targeting
• Media & content production
• Global presence
• Advertising agencies
• Brand strategy
• Digital transformation
• Advertising
• Media agency
• Growth marketing
• Performance marketing
• Content marketing
• Market expansion
• Customer engagement
• Media technology
• Consulting
• B2B
• Digital strategy
• Growth-driven marketing
• Content development
• Digital content
• Market growth
• Public relations
• Influencer marketing
• Video marketing
• Audience segmentation
• Media strategy
• Media solutions
• Telecommunications
• Cosmetics
• Client services
• PPC advertising
• Consumer insights
• Ecommerce solutions
• Campaign management
• Analytics solutions
• Brand activation
• Consumer behavior
• Key performance indicators
• Content strategy
• Brand partnerships
• Creative integration
• Advertising effectiveness
• Growth strategy
• Consumer experience
• Client management
• Global media network
• Collaborative approach
• Analytics platform
• Advertising innovation
• Strategic consulting
• Brand growth
• Digital marketing strategy
• ROI measurement
• Precision marketing
• Addressable advertising
• Marketing & advertising
• Information technology & services
• Search marketing
• Marketing
• Beauty
• Apparel & fashion
• E-commerce
• Consumer internet
• Consumers
• Internet
• Management consulting

Technologies Used

• CloudFlare Hosting
• Hubspot
• OneTrust
• Remote
• Slack
• WP Engine

Affiliated Organizations & Regional Branches

• Wavemaker Slovakia