The Channel Company | Company Profile
Contact Information
Industry & Market
Company Metrics
Funding Information
Headcount Distribution
By Department
Department Breakdown
Technology Stack
Analytics & Tracking
Social & Marketing
Development
Email & Communication
Keywords & Focus Areas
The Channel Company
Overview
Based in Boston, The Channel Company is a B2B marketing and business services platform established in 1982, specializing in helping technology companies succeed in the IT channel ecosystem. With a range of services including media, live events, consulting, proprietary research, managed marketing services, and data analytics, it enables clients to advance their go-to-market strategies.
The company's flagship media brand, CRN.com, is a respected publication for technology vendors, solution providers, and distributors. Its extensive and accurate channel solution partners database enhances marketing and consulting effectiveness. The Channel Company serves over 400 technology clients, focusing on communication, recruitment, engagement, demand generation, and intelligence within the IT channel.
Basic Information
| Industry | marketing & advertising |
|---|---|
| Founded | 1982 |
| Revenue | 25M |
| Headquarters | 117 Kendrick Street, Suite 300, Needham, MA 02924, United States |
| Languages | English |
| Parent Organization | EagleTree Capital |
Contact Details
- Phone: +1 508-416-1175
- Website: thechannelco.com
- LinkedIn: linkedin.com/company/the-channel-company
Key Focus Areas & Initiatives
- IT channel marketing and sales
- Communications and partner engagement
- Recruitment and enablement programs
- Demand generation and lead development
- Market intelligence and proprietary research
- Event management and live experiences
- Consulting and strategic guidance
- Media and publishing for channel ecosystem
- Data analytics and audience insights
- Channel program optimization and success measurement
- Partner relationship management
- Digital marketing and brand awareness
- Industry awards and recognition programs
- Global events and networking
- Diversity, sustainability, and community building
Technologies Used
- AI
- Adobe Media Optimizer
- Amazon AWS
- Amazon CloudFront
- Amazon Elastic Load Balancer
- Amazon SES
- Android
- Apache
- Bootstrap Framework
- Brightcove
- CSC Corporate Domains
- CloudFlare Hosting
- Cloudflare DNS
- DoubleClick
- DoubleClick Conversion
- Drupal
- Gmail
- Google Analytics
- Google Apps
- Google Dynamic Remarketing
- Google Font API
- Google Maps
- Google Tag Manager
- Linkedin Marketing Solutions
- Marketo
- Microsoft Office 365
- Mimecast
- Mobile Friendly
- NetSuite
- New Relic
- Remote
- Sage Intacct
- Varnish
- VueJS
- WP Engine
- WordPress.org
- reCAPTCHA
Community
