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Summit Sports Companies | Company Profile

1/14/2026

Contact Information

👤
Summit Sports Companies
🏢
Summit Sports Companies
📍
2240 Greer Blvd, Sylvan Lake, Michigan 48320, US

Industry & Market

Primary Industry
sporting goods
All Industries
sporting goodssports
Location
Sylvan Lake, Michigan, United States

Company Metrics

👥Total Employees
7
⚙️Engineering
N/A
💼Sales Team
1
📈Marketing
N/A
📅Founded
1990
💰Revenue
74M
Alexa Ranking#65829

Funding Information

Latest Stage
Merger / acquisition
Annual Revenue
$74,000,000

Headcount Distribution

Total Employees
7
Departments
19

By Department

Department Breakdown

Support
Human Resources
Operations
Sales
Accounting
Administrative

Technology Stack

Analytics & Tracking

Demandware AnalyticsGoogle AnalyticsGoogle Tag Manager

Social & Marketing

Facebook Custom AudiencesFacebook Login (Connect)Facebook WidgetGoogle Dynamic Remarketing

Video & Media

VimeoYouTube

Email & Communication

Email Center ProGmail
Total: 42 technologies

Keywords & Focus Areas

kayak fishingsporting goodswinter sportscampingskiinginline skatingsnowboardingwater sportssporting goods skiing camping winter sports inline skating snowboarding water sportssporting goods manufacturingcustomer supportbikesaccessoriesproduct testingonline shoppingretailerseasonal gearbrand selectionsnowboardsvalue+10 more
30 total keywords

Summit Sports Companies

Overview

Summit Sports Companies is a privately-held sporting goods retailer specializing in the online sale of outdoor and adventure gear. Established in 1990, it began with a focus on inline skating and has grown into a major e-commerce presence, especially on Amazon. The company offers over 25,000 SKUs covering categories such as kayaks, skis, and backpacking gear.

Through its multiple brands, including ACK and Snow Sport Deals, Summit Sports Companies has achieved strong revenue growth using strategic advertising partnerships. The organization is dedicated to managing seasonal products and optimizing its digital operations to improve sales performance, continually serving outdoor enthusiasts with quality adventure equipment.

Basic Information

Industry sporting goods
Founded 1990
Revenue 74M
Headquarters 2240 Greer Blvd, Sylvan Lake, Michigan 48320, United States
Languages English
Parent Organization Digital Fuel Capital
Alexa Ranking 65829

Contact Details

Key Focus Areas & Initiatives

  • Kayak fishing
  • Sporting goods
  • Winter sports
  • Camping
  • Skiing
  • Inline skating
  • Snowboarding
  • Water sports
  • Sporting goods manufacturing
  • Customer support
  • Bikes
  • Accessories
  • Product testing
  • Online shopping
  • Retailer
  • Seasonal gear
  • Brand selection
  • Snowboards
  • Value
  • Customer service
  • Ski length selection
  • Shipping options
  • Outdoor gear
  • Outdoor apparel
  • Snowboarding accessories
  • Watersports equipment
  • Easy returns
  • Outdoor sports
  • Bike rack types
  • Promotional offers
  • Outdoor recreation
  • B2C
  • E-commerce
  • Camping gear
  • Retail
  • Sports equipment
  • Watercraft
  • Consumer products & retail
  • Consumer internet
  • Consumers
  • Internet
  • Information technology & services
  • Active life
  • Rafting/kayaking
  • Shopping
  • Ski & snowboard shops
  • Sports wear

Technologies Used

  • Adobe Media Optimizer
  • Affirm
  • Amadesa
  • Amazon AWS
  • Amazon CloudFront
  • Attentive
  • Big Commerce
  • Bing Ads
  • BounceExchange
  • Cedexis Radar
  • CloudFlare Hosting
  • Cloudflare DNS
  • Demandware
  • Demandware Analytics
  • DoubleClick Floodlight
  • Email Center Pro
  • Facebook Custom Audiences
  • Facebook Login (Connect)
  • Facebook Widget
  • Gmail
  • Google Analytics
  • Google Apps
  • Google Dynamic Remarketing
  • Google Maps
  • Google Maps (Non Paid Users)
  • Google Tag Manager
  • Mailchimp Mandrill
  • Mobile Friendly
  • Paypal
  • PowerReviews
  • Remote
  • Reviews
  • Route 53
  • Segment.io
  • Sendgrid
  • UPS
  • Vimeo
  • Visual Website Optimizer
  • WP Engine
  • Yotpo
  • YouTube
  • reCAPTCHA

Affiliated Organizations & Regional Branches

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