SCRM - Lidl International Hub | Company Profile - Revenue, Headcount, Tech Stack, Contacts
SCRM - Lidl International Hub is a digital hub located in Barcelona, specializing in AI, machine learning, big data, CRM, and omnichannel business intelligence tailored for retail and consumer markets.
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Overview
SCRM - Lidl International Hub is a digital hub located in Barcelona that specializes in artificial intelligence, machine learning, big data, customer relationship management, and omnichannel business intelligence. Since its founding in 2015 and acquisition by Lidl International in 2018, the organization has focused on integrating business and technology to drive digital transformation for traditional firms, particularly within the retail and consumer sectors.
The hub delivers a variety of services, including the development and implementation of AI and machine learning platforms for consumer analytics, big data analysis, and CRM systems. Its solutions enable real-time personalization, efficient inventory management, and improved customer experiences. SCRM also offers omnichannel business intelligence, marketing automation, and payment platforms, supporting Lidl International’s digital infrastructure and omnichannel strategy.
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