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Infomedia | Company Profile

11/7/2025

Contact Information

👤
Infomedia
🏢
Infomedia
📍
Level 5, 155 Clarence Street, Sydney, NSW 2000, AU

Industry & Market

Primary Industry
information technology & services
Location
Sydney, New South Wales, Australia
Public Trading
ASX: IFM.AX

Company Metrics

👥Total Employees
261
⚙️Engineering
64
💼Sales Team
19
📈Marketing
18
📅Founded
1987
💰Revenue
95.8M

Funding Information

Annual Revenue
$95,783,000
Publicly traded company

Headcount Distribution

Total Employees
261
Departments
19

By Department

Department Breakdown

Engineering
Support
Business Development
Information Technology
Sales
Marketing
Others

Technology Stack

Email & Communication

Outlook
Total: 12 technologies

Keywords & Focus Areas

computer software for the automotive industrysoftware developmentparts catalogsoftware as a servicedealer portalautomotive data visualizationpredictive analyticse-commerceservicesbusiness intelligenceparts identification aiparts identificationdata analyticsvehicle lifecycle analyticscustomer relationship managementoem parts e-commerceb2blubricant dataparts sales growthparts sales platform+10 more
30 total keywords

Infomedia

Overview

Infomedia Ltd is an Australian technology company based in Sydney, specializing in SaaS (Software as a Service) and DaaS (Data as a Service) solutions for the global automotive industry. Founded in 1987, the company generates around $95.8 million in revenue and is publicly traded on the Australian Securities Exchange under the symbol IFM.

The company develops an array of software and data products designed to enhance customer experiences and improve operational efficiency within the automotive sector. Its offerings include electronic parts catalogs, parts ordering systems, service quoting tools, and e-commerce platforms. Infomedia serves a diverse clientele such as Original Equipment Manufacturers, dealerships, repair shops, and oil suppliers and is recognized for ongoing innovation and collaboration in driving growth across the automotive ecosystem.

Basic Information

Industry information technology & services
Founded 1987
Revenue $95.8M
Headquarters 153-159 Clarence St, Sydney, New South Wales, 2000, Australia
Languages English
Parent Organization TPG

Contact Details

Key Focus Areas & Initiatives

  • Software development for the automotive industry
  • Parts catalog systems and cataloguing
  • Dealer portals and management
  • Automotive data visualization & analytics
  • Predictive analytics & business intelligence
  • SaaS & DaaS platforms
  • Customer relationship management (CRM) tools
  • OEM parts e-commerce & integrations
  • Parts sales platform & analytics
  • Parts identification & AI automation
  • Dealer network support
  • Vehicle lifecycle management & analytics
  • Connected vehicle data & ecosystem
  • Repair shop workflow solutions
  • Parts inventory optimization & supply chain
  • Electronic parts catalog products
  • Service quoting and pricing software
  • Digital retailing & transformation initiatives

Technologies Used

  • AI
  • Amazon AWS
  • Amazon SES
  • Atlassian Cloud
  • DigitalOcean
  • Leadfeeder
  • Mobile Friendly
  • NetSuite
  • Outlook
  • Route 53
  • Salesforce
  • Zendesk

Affiliated Organizations & Regional Branches

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