Daymon

Overview

Founded in 1970, this leading Private Brand agency is dedicated to enhancing the market potential of private brands. With more than 50 years of experience, the company focuses on transforming generic products into consumer-centric brands that drive store choice and innovation. Operating globally, it connects retailers, manufacturers, and brands, working with over 37,000 manufacturers worldwide.

The agency offers a range of Retailer Private Brand Services including category overviews, tool development, sourcing, curated opportunities, brand design, and product development. These services are designed to ensure efficient program execution and consumer relevance, supporting the management of private brand products for retailers across grocery and other categories. It emphasizes long-term partnerships built on integrity, growth, and innovation.

Basic Information

Contact Details

• Phone: +1 203-352-7500
• Website: daymon.com
• LinkedIn: linkedin.com/company/daymon-worldwide

Key Focus Areas & Initiatives

• Private brand development
• Strategy & branding
• Sourcing & logistics
• Shopper marketing
• Creative services
• Business consulting & services
• Brand strategy
• Private label market expansion
• Retail category growth
• Private label growth strategies
• Private label product development tools
• Supplier management
• Private label retail execution
• Packaging
• Product customization
• Consumer research
• Product innovation
• Retail merchandising
• Brand differentiation
• Category management
• Private label products
• Consumer goods manufacturing
• Retail execution
• Market intelligence
• Private label supply chain
• Supplier sourcing
• Product lifecycle management
• Retail services
• Market trends
• Retail supply chain
• Brand design
• Private label speed to shelf
• B2B
• Consumer demand
• Private label manufacturing
• Retail execution tools
• Competitive advantage
• Retail marketing
• Private label sourcing
• Consumer insights
• Retail growth
• Supply chain management
• Supply chain optimization
• Consumer behavior analysis
• Digital transformation
• Brand building
• Quality assurance
• Speed to shelf
• Data-driven insights
• Market expansion
• Retail innovation
• Market research
• E-commerce
• Product development
• Packaging design
• Consumer loyalty
• Retail program management
• Retail technology
• Digital retail solutions
• Market analysis
• Reporting tools
• Trends analysis
• Business management
• Retailer engagement
• Strategic sourcing
• Sales consulting
• Digital asset management
• Innovation strategy
• Sales performance
• Brand identity
• Program management
• Manufacturing
• Distribution
• Consumer products & retail
• Shipping
• Logistics & supply chain
• Information technology & services
• Enterprise software
• Data analytics
• Mechanical or industrial engineering

Technologies Used

• AWS DataSync
• Adobe Firefly
• Adobe InDesign
• Adobe Photoshop
• Amazon SES
• Atlas
• CloudFlare CDN
• Dimension Data
• Gem
• Microsoft Office 365
• OneTrust
• OneTrust Tech Risk & Compliance
• Slack
• Strato
• WP Engine
• Zendesk

Affiliated Organizations & Regional Branches

• Bain Capital