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Cheaper Than Dirt | Company Profile

12/22/2025

Contact Information

👤
Cheaper Than Dirt
🏢
Cheaper Than Dirt
📍
2524 NE Loop 820, Fort Worth, TX 76106, US

Industry & Market

Primary Industry
sporting goods
Location
Fort Worth, Texas, United States

Company Metrics

👥Total Employees
16
⚙️Engineering
N/A
💼Sales Team
5
📈Marketing
N/A
📅Founded
1993
💰Revenue
7.0M
Alexa Ranking#36301

Funding Information

Annual Revenue
$6,976,000
Publicly traded company

Headcount Distribution

Total Employees
16
Departments
19

By Department

Department Breakdown

Support
Sales
Arts And Design
Business Development
Finance
Human Resources
Others

Technology Stack

Analytics & Tracking

Google AnalyticsGoogle Tag Manager

Development

Bootstrap FrameworkJQuery 1.11.1

Video & Media

YouTube

Email & Communication

Outlook
Total: 29 technologies

Keywords & Focus Areas

outdoor recreationsport shootingsurvivalhikinghuntingsporting goods manufacturingtactical flashlightsmagazineshandgun ammomuzzleloadersgun storageear protectiongun partsmilitary surplus gearmilitary surplus riflesrange bagssporting goodsrifle ammogun carefirst aid kits+10 more
30 total keywords

Cheaper Than Dirt

Overview

Cheaper Than Dirt is a well-established American retailer based in Fort Worth, Texas, specializing in shooting sports products and outdoor gear. Founded in 1993, it began as a mail-order catalog and quickly became one of the first online retailers in the firearms and shooting accessories industry by 1999. Known for its competitive pricing, the company offers a wide range of products, including ammunition, shooting accessories, and outdoor equipment.

In September 2024, the retailer was acquired by 2A Group LLC, which focuses on serving the shooting sports and law enforcement communities. The company prides itself on its knowledgeable staff, fast shipping, and excellent customer service, catering to shooting enthusiasts, hunters, and outdoor recreationists. With a legacy dating back to the early 1990s, it continues to be a significant player in the shooting sports retail market.

Basic Information

Industry Sporting goods
Founded 1993
Revenue $7.0M
Headquarters 2524 Northeast Loop 820, Fort Worth, TX 76106, United States
Languages English
Parent Organization 2A Group LLC
Alexa Ranking 36,301

Contact Details

Key Focus Areas & Initiatives

  • Outdoor recreation
  • Sport shooting
  • Survival
  • Hiking
  • Hunting
  • Sporting goods manufacturing
  • Tactical flashlights
  • Magazines
  • Handgun ammo
  • Muzzleloaders
  • Gun storage
  • Ear protection
  • Gun parts
  • Military surplus gear
  • Military surplus rifles
  • Range bags
  • Rifle ammo
  • Gun care
  • First aid kits
  • Ammo
  • Range safety equipment
  • Firearm parts
  • Firearms accessories
  • Reloading dies
  • Game calls
  • Hunting blinds and stands
  • Camouflage clothing
  • Survival gear
  • Bipods and tripods
  • Shooting supplies
  • Archery equipment
  • .223 Rem ammo
  • Airguns
  • Hunting gear
  • Rimfire ammo 22 LR
  • Decoys
  • Decoys and game calls
  • Black powder supplies
  • Tactical gear
  • Outdoor gear
  • Airsoft guns
  • Ammunition
  • Military tactical vests
  • Outdoor cooking gear
  • Outdoor camping gear
  • Scopes and optics
  • Self-defense gear
  • Water sports gear
  • 9mm ammunition
  • Clothing for hunting
  • Lights and lasers
  • AR-15 magazines
  • Fire starters
  • Shooting gear
  • Gas masks and NBC prep
  • Reloading supplies
  • Survival kits
  • Range gear
  • Speedloaders
  • Eye protection
  • Shotgun shells 12 gauge
  • Targets
  • Hunting equipment
  • Shotgun shells
  • Military surplus
  • Retail
  • Consumer products & retail
  • Publishing
  • Media
  • Consumer internet
  • Consumers
  • Internet
  • Information technology & services
  • Guns & ammo
  • Hunting & fishing supplies
  • Shopping

Technologies Used

  • BigCommerce
  • Bing Ads
  • BloomReach
  • BoldChat
  • Bootstrap Framework
  • CloudFlare Hosting
  • Cloudflare DNS
  • DoubleClick
  • Emarsys
  • Google Analytics
  • Google Font API
  • Google Maps
  • Google Places
  • Google Tag Manager
  • JQuery 1.11.1
  • Magento
  • Media.net
  • Mobile Friendly
  • Outlook
  • Pantheon
  • Pixlee
  • Salesforce Commerce Cloud
  • TurnTo
  • UPS
  • WordPress.org
  • Yotpo
  • YouTube
  • Zendesk
  • reCAPTCHA

Affiliated Organizations & Regional Branches

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