Broadway Across America | Company Profile - Revenue, Headcount, Tech Stack, Contacts

Broadway Across America | Company Profile - Revenue, Headcount, Tech Stack, Contacts

Updated April 24, 2026
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Broadway Across America (BAA) is a prominent producer and presenter of live theatrical events, specializing in touring Broadway musicals, plays, and family productions throughout North America.

Employees99
Revenue$7.1M
Alexa Rank# 481393

Industry & Market

Primary Industry
entertainment
All Industries
entertainmentperforming arts
Location
New York, New York, United States

Funding Information

Annual Revenue
$7,135,000
Publicly traded company

Headcount Distribution

Total Employees
99
Departments
19

By Department

Department Breakdown

Marketing
Sales
Operations
Accounting
Media And Commmunication
Arts And Design
Others

Keywords & Focus Areas

distributor marketer of broadway theater worldwideproducerdeveloperdistributor amp marketer of broadway theater worldwideentertainment providersb2carbitration clauseentertainmentcustomer data managementresale restrictionscustomer serviced2clost ticketse-commerceservicesmusical groups and artistsmulti-city performancesthird-party ticketingspecial accommodationsticket exchange policies+10 more
30 total keywords

Overview

Broadway Across America (BAA) stands as a leading producer and presenter of live theatrical events, specializing in Broadway musicals, plays, and family productions that tour throughout North America. Established in 1982 and now operating as a subsidiary of the John Gore Organization, BAA brings premier theater to local communities across more than 45 markets, spanning 43 cities in the U.S. and Canada.

BAA is dedicated to developing and producing both new and revitalized live theater shows. The organization owns five theaters in major cities, including Boston, Baltimore, and Minneapolis, and supports robust group sales and digital ticketing partnerships. Its strategic collaborations with Broadway.com and The Broadway Channel enhance its marketing and media influence within the industry. Through award-winning productions and a strong subscriber base, BAA remains a pivotal force in enriching the theatrical landscape.

Key Metrics

Total Employees
XXXX
Total number of employees
Engineering
XX
Number of employees in the engineering department
Sales Team
$XX
Number of employees in the sales department
Marketing
XX
Number of employees in the marketing department
Founded
XXXX
Year the company was founded
Revenue
$XXX,XXX,XXX
Total revenue of the company
Total Funding
$XXX M
Total funding of the company
Market Cap
$XXX,XXX
Market cap of the company

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Contact

Company
Broadway Across America
Headquarters
1619 Broadway, 8th Floor, New York, NY 10019, US
Founded
1982
Languages
English
Industry
entertainment

Technology Stack

Analytics & Tracking

Google Tag Manager

Social & Marketing

Facebook Custom AudiencesFacebook Login (Connect)Facebook WidgetGoogle AdSense

Database & Backend

Not found

Cloud & Infrastructure

Amazon AWS

Productivity

Not found

How to sell to Broadway Across America

Buyer Teams to Target

Marketing & Audience Development

Director of Marketing, Digital Marketing Manager, Audience Engagement Specialist, Brand Manager, Advertising Coordinator, Social Media Strategist

Ticketing & Customer Experience

Ticketing Operations Manager, Customer Experience Lead, Box Office Supervisor, CRM Analyst, Group Sales Manager, Guest Services Coordinator

Production & Live Events

Production Manager, Stage Operations Supervisor, Technical Director, Event Coordinator, Touring Logistics Lead, Venue Operations Manager

Business & Finance

Finance Director, Business Development Manager, Contracts Analyst, Revenue Operations Controller, Accounting Supervisor, Partnerships Manager

What they buy

  • Event management software & ticketing platforms
  • Customer relationship management tools
  • Digital marketing and advertising solutions
  • Venue and seating analytics systems
  • Cloud hosting & web infrastructure services
  • Payment processing and financial tools
  • Audience engagement and communication platforms

Signals to watch

πŸ“† New hiring for marketing, ticketing, or production rolesπŸš€ Launch of new touring productions or original showsπŸ—ΊοΈ Expansion into additional cities or marketsπŸ’° Updates to pricing models or dynamic seat allocationπŸ§‘β€πŸ’» Adoption of new ticketing or CRM technologyπŸ—£οΈ Increased social media campaigns or advertising activity

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