Bankers Life

Overview

Bankers Life is a retirement-focused insurance company that provides a range of health, life, and long-term care insurance products tailored for middle-income Americans nearing or in retirement. Established in 1932 and headquartered in Chicago, it has a rich history dating back to 1879. The company became a leader in the insurance industry by innovating mass marketing strategies for affordable health insurance.

Bankers Life offers a comprehensive portfolio that includes Medicare supplement policies, Medicare Advantage options, senior life insurance, long-term care coverage, fixed and indexed annuities, and investment services through its subsidiaries. With approximately 1.4 million customers, it is recognized as the third largest provider of long-term care products in the United States. The company is committed to consumer education and research, exemplified by the establishment of the Center for a Secure Retirement and its ongoing support for the Alzheimer's Association.

Basic Information

Contact Details

• Phone: +1 800-773-4760
• Website: bankerslife.com
• LinkedIn: linkedin.com/company/bankers-life-and-casualty

Key Focus Areas & Initiatives

• Long-term care insurance
• Life insurance
• Annuities
• Medicare supplement insurance
• Critical illness insurance
• Medicare
• Retirement
• Insurance marketing
• Retiree insurance
• Insurance company history
• Insurance provider
• Financial security
• Retirement income and security
• Insurance offerings
• Retirement healthcare planning
• Health insurance
• Insurance marketplace
• Senior health solutions
• Insurance distribution
• Retiree health solutions
• Retirement income streams
• Final expense insurance
• Retirement financial security
• Retirement health insurance
• Retiree life insurance
• Retirement healthcare
• Retirement income planning for seniors
• Retirement savings strategies
• Retirement income strategies
• Retirement financial planning
• Retirement income and healthcare
• Retirement income and family security
• Retirement insurance
• Retirement income products
• Retirement income and health
• Wealth management
• Retirement income and peace of mind
• Retirement income portfolio management
• Retirement planning
• Estate planning
• Medicare supplement
• Personalized insurance
• Medicare supplement plans
• Retirement planning advice
• Retirement income advice
• Customer service
• Retirement income options
• Retirement income security
• Retirement income planning services
• Retirement income solutions
• Disability insurance
• Retirement savings
• Financial planning
• Retirement income and stability
• Retirement care planning
• Retirement income portfolio
• Insurance brand
• Retirement final expenses
• Retirement products
• Risk management
• Retirement income support
• Retirement benefits planning
• Financial services
• Long-term care planning
• Critical illness coverage
• Investment options
• Budget-friendly insurance
• Guaranteed payments
• Community partnerships
• Alzheimer's care
• Legacy planning
• Flexible insurance
• Individualized service
• Simple insurance policies
• Affordable insurance
• Medical expenses coverage
• Claims assistance
• Dedicated agents
• Retirement resources
• Caregiver support
• Financial products
• Insurance policy management
• Healthcare
• Distribution
• Investment management
• Legal services
• Health care
• Health, wellness & fitness
• Hospital & health care

Technologies Used

• ASP.NET
• Adobe Media Optimizer
• Bing Ads
• Bluekai
• Cedexis Radar
• CloudFlare Hosting
• Cloudflare DNS
• DoubleClick
• DoubleClick Conversion
• ExactTarget
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Google Analytics
• Google Dynamic Remarketing
• Google Tag Manager
• JQuery 1.11.1
• JQuery 2.1.1
• Microsoft Office 365
• Mimecast
• Mobile Friendly
• OneTrust
• Outlook
• Pantheon
• Remote
• Salesforce
• ShareThis
• Slack
• SparkPost
• Vimeo
• Visual Website Optimizer
• reCAPTCHA

Affiliated Organizations & Regional Branches