AirAsia

Overview

AirAsia is a prominent low-cost airline group based in Malaysia, established in 1993 and commencing operations in 1996. After its acquisition by Tune Air Sdn Bhd in 2001, it quickly grew into one of Asia’s largest low-fare carriers. Its main operational hub is Kuala Lumpur International Airport, with secondary hubs in Kota Kinabalu, Senai, and Penang.

The company emphasizes making air travel affordable and accessible through its vision, "Now Everyone Can Fly." Operating a fleet of over 70 aircraft, AirAsia offers more than 400 daily flights to over 60 domestic and international destinations. Beyond passenger transport, it has expanded into digital and lifestyle services including e-commerce, ride-hailing, and logistics via its Superapp and Teleport division, complemented by ancillary services like baggage handling and in-flight meals for a comprehensive budget travel experience.

Basic Information

Contact Details

• Phone: +60 3-8660 4600
• Website: airasia.com
• LinkedIn: linkedin.com/company/airasia

Key Focus Areas & Initiatives

• aviation
• digital
• business intelligence
• insights
• duty free
• merchandise
• ecommerce
• innovation
• technology
• logistics
• travel
• lifestyle
• fintech
• aviation engineering
• airlines & aviation
• airline digital transformation
• regional airline affiliates
• asia aviation
• low-cost airline
• airfare discounts
• airline fleet modernization
• airline partnerships
• airline digital innovation
• sustainable aviation fuel
• ridesharing
• airline technology
• airline digital services platform
• airline services
• airline marketing
• airline growth
• airline sustainability initiatives
• freight services
• airline branding
• regional markets
• travel and tourism
• airline sustainability
• airline customer experience
• airline network
• flight booking
• airline awards
• airline booking system
• airline digital marketing
• airline customer engagement tools
• regional market expansion
• digital travel ecosystem
• airline digital payment solutions
• airline expansion
• airline industry
• travel deals
• biofuel-powered flights
• airline customer rewards
• airline safety
• airline regional hubs
• air travel
• regional airline network
• airline operational efficiency
• airline mobile booking
• ticketless travel
• airline eco-friendly initiatives
• regional airline alliances
• sustainable aviation
• regional affiliates
• regional expansion
• kuala lumpur hub
• airline operational efficiency tools
• airline fare promotions
• airline environmental impact
• airline revenue streams
• airline route network
• airline loyalty program
• airline environmental initiatives
• asia travel
• digital travel platform
• airline logistics
• low-cost long-haul routes
• affordable flights
• budget airline
• airline innovation
• airline group
• airline route optimization
• airline customer loyalty
• airline digital services
• cargo logistics
• e-commerce
• customer loyalty
• hotel booking
• biofuel flights
• airline customer engagement
• e-commerce delivery
• regional connectivity
• airline customer base
• duty-free shopping
• airline service quality
• airline digital marketing campaigns
• travel and lifestyle
• digital transformation
• airasia x
• cargo and freight logistics
• airline customer experience enhancement
• airline fleet
• airline innovation technology
• airline online shopping
• airline loyalty points exchange
• airlines
• e-commerce logistics
• airline app
• airline cargo services
• regional low-cost carriers
• airline sustainability projects
• airline mobile app
• long-haul flights
• online shopping
• b2c
• d2c
• services
• scheduled air transportation
• sustainability
• financial services
• analytics
• information technology & services
• consumer internet
• consumers
• internet
• finance technology
• airlines/aviation
• aviation & aerospace
• leisure, travel & tourism
• logistics & supply chain
• environmental services
• renewables & environment

Technologies Used

• 33Across
• AI
• AT Internet
• Ad Unit 300 x 250
• Ad Unit 728 x 90
• Adform
• Adobe Media Optimizer
• Amazon AWS
• Apache
• AppNexus
• Bing Ads
• Bluekai
• Bootstrap Framework
• Brightroll
• Cedexis Radar
• Citrix NetScaler
• CloudFlare CDN
• CloudFlare Hosting
• Criteo
• DoubleClick
• DoubleClick Conversion
• DoubleClick Floodlight
• Dropbox
• Eloqua
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• FullStory
• Gmail
• Google AdSense
• Google AdWords Conversion
• Google Analytics
• Google Analytics Ecommerce Tracking
• Google Apps
• Google Cloud Hosting
• Google Dynamic Remarketing
• Google Font API
• Google Maps
• Google Play
• Google Plus
• Google Tag Manager
• Hotjar
• Linkedin Widget
• Lotame
• Microsoft Azure Hosting
• Microsoft Office 365
• Mobile Friendly
• Multilingual
• Open AdStream (Appnexus)
• OpenX - Exchange
• RTB House
• React Redux
• Remote
• Rubicon Project
• Salesforce
• Salesforce Live Agent
• Salesforce Service Cloud
• Stripe
• TripleLift
• Typekit
• Vimeo
• Wider Planet
• Wistia
• Workday Recruit
• Yahoo Ad Manager Plus
• Yahoo Analytics
• iTunes
• reCAPTCHA

Affiliated Organizations & Regional Branches

• BigPay
• Teleport
• AirAsia Foundation