Affect (Acquired by Gregory FCA) | Company Profile - Revenue, Headcount, Tech Stack, Contacts

Affect was a New York City-based B2B public relations and marketing firm founded in 2002. The company specialized in the technology, healthcare, and professional services sectors. In April 2021, it was acquired by Gregory FCA, expanding its capabilities and revenue. The firm built a reputation for its results-driven approach, creating customized communications programs that aligned with clients' business objectives.

The agency provided integrated public relations and marketing services for B2B clients, focusing on enterprise technology, logistics, healthcare, cybersecurity, and cryptocurrency. Affect was recognized for its emphasis on achieving precise results against defined goals and for its high-quality talent. As a founding member of the With Global Alliance, Affect helped establish an international network of PR agencies across 26 countries. After the acquisition, the leadership team transitioned smoothly, maintaining the New York office and enhancing Gregory FCA's technology and healthcare practices.