WK Kellogg Co

Overview

WK Kellogg Co is a food manufacturing company based in Battle Creek, Michigan, specializing in breakfast cereals for the North American market. The company was spun off from Kellogg Company in October 2023 and later acquired by Ferrero in September 2025. Its roots trace back to W.K. Kellogg's invention of Corn Flakes in 1894 and the establishment of the Battle Creek Toasted Corn Flake Company in 1906.

The company is known for its commitment to producing high-quality breakfast foods, with a range of iconic cereal brands including Corn Flakes, Frosted Flakes, Rice Krispies, Bran Flakes, All-Bran, Special K, Froot Loops, and Kashi. It has a history of innovation, introducing the first high-fiber cereal and pioneering packaging techniques. The company emphasizes nutrition and family appeal, aiming to nourish families and foster communities through its products.

Basic Information

Contact Details

• Phone: +1 866-374-4442
• Website: wkkellogg.com
• LinkedIn: linkedin.com/company/wk-kellogg-co

Key Focus Areas & Initiatives

• Packaged foods
• Consumer staples
• Food & beverage manufacturing
• Food distribution
• Community impact programs
• Innovation
• Community engagement
• Food industry
• Food product development
• Nutrition and health
• Food manufacturing
• Retail
• Nutritious foods
• High-fiber cereals
• Nutrition
• Product quality
• Plant-based ingredients
• Market focus
• Sustainability
• Market leadership in cereals
• B2C
• Brand portfolio
• North American market
• Food industry sustainability
• Legacy cereal brands
• Consumer packaged goods
• Product innovation
• Food safety
• Cereal manufacturing
• Nutritional fortification
• Heritage brand
• Cereal innovation
• Sustainable food production
• Fortified cereals
• Brand heritage
• Iconic cereal brands
• Breakfast cereals
• Gluten-free options
• Brand loyalty programs
• Corporate sustainability
• Breakfast cereal manufacturing
• Snacks
• Consumer health
• Grocery chains
• Vitamins
• GMO-free ingredients
• Health-conscious products
• Social responsibility
• Retail distribution
• Sustainable sourcing
• Brand recognition
• Environmental impact
• Heritage food company
• Corporate social responsibility
• North American cereal business
• Natural resources
• Food innovation history
• Whole grain
• Healthy snacks
• Granola
• Cereal brands
• Fiber content
• Minerals
• Low cholesterol
• Delicious flavors
• Sugar-free options
• Community support
• Non-GMO
• Organic ingredients
• Cooking recipes
• Children's cereals
• Family nutrition
• Dietary fiber
• Taste variety
• Ingredient transparency
• Sustained energy
• Heart healthy
• Educational initiatives
• Active lifestyle
• Plant-based
• Natural ingredients
• Sugar content
• Crunchy texture
• Crispy cereals
• Classic flavors
• Fortified snacks
• Snack alternatives
• Consumer trust
• Food quality
• Taste testing
• Wellness products
• Cereal bars
• Consumer engagement
• Community partnership
• Recycling initiatives
• Sustainable practices
• Delicious recipes
• Family traditions
• Wholesome foods
• Manufacturing
• Distribution
• Food production
• Health, wellness & fitness
• Environmental services
• Renewables & environment
• Mechanical or industrial engineering

Technologies Used

• ABB Robotics
• AC500 PLC
• AI
• Adobe Media Optimizer
• Automic Automation
• Autopilot
• Azure Virtual Desktop
• Bootstrap Framework
• BugHerd
• CONTROL
• CSC Corporate Domains
• Cedexis Radar
• Compressor
• Dell EMC Celerra
• Elite Software HVAC Solution
• Flow
• Google Analytics
• Google Tag Manager
• Linkedin Login
• Linkedin Widget
• Micro
• Microsoft 365
• Microsoft Access
• Microsoft Active Directory Federation Services
• Microsoft Defender for Endpoint
• Microsoft Defender for Office 365
• Microsoft Entra ID
• Microsoft Excel
• Microsoft Exchange Online
• Microsoft Intune Enterprise Application Management
• Microsoft Office 365
• Microsoft OneDrive for Business
• Microsoft PowerShell
• Microsoft Teams Rooms
• Mobile Friendly
• Outlook
• Piwik
• Postmark
• PowerBI Tiles
• SAP
• SAP SuccessFactors
• SOASTA
• SS&C
• SharePoint
• Slack
• SuccessFactors (SAP)
• The Trade Desk
• Tor
• UptimeRobot
• Vimeo
• iCIMS
• mabl
• reCAPTCHA