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Traya | Company Profile

9/24/2025

Traya

Overview

Traya Health is an Indian health-tech company founded in 2019 that specializes in personalized, holistic hair loss treatment. The company integrates dermatology, Ayurveda, and nutrition to address the root causes of hair loss, such as poor nutrition, hormonal imbalances, and stress. Traya offers the TRAYA 2X2 Regimen, which starts with an online hair test to diagnose individual issues and leads to customized treatment plans.

Their portfolio includes organic hair care products, personalized supplements, and non-invasive treatment kits aimed at promoting hair regrowth and improving overall hair health. Traya emphasizes transparency in ingredient communication and label accuracy. Focusing on direct-to-consumer sales, Traya has served over 100,000 customers, helping them achieve thicker hair and reduced hair fall while supporting growth with significant funding.

Basic Information

Industry health, wellness & fitness
Founded 2019
Revenue 276M
Headquarters Unit no - 101, B wing, Building - 16, Interface, Off Link Road, Malad (West), Mumbai - 400064, Maharashtra, India
Alexa Ranking 63553

Contact Details

Key Focus Areas & Initiatives

  • Wellness & fitness services
  • Hair supplements
  • Ayurveda and dermatology integration
  • Hair growth solutions
  • Herbal formulations
  • Scalp analysis
  • Long-lasting results
  • Natural ingredients
  • Health and personal care
  • Vitamins for hair
  • Hair loss diagnosis and treatment
  • Ayush certified products
  • Proprietary algorithm for hair diagnosis
  • Customized regimens
  • Personalized treatment plans
  • Biotech-driven solutions
  • Diagnostic tests
  • Internal health focus
  • Root cause analysis
  • Medical and healthcare services
  • Ayurvedic herbs
  • Scalp care
  • Stress management
  • Doctor-formulated products
  • Hair regrowth
  • Scalp oils
  • Hair care products
  • Wellness and alternative medicine
  • Gut health
  • Custom hair regimens
  • Personalized hair loss treatment
  • Hormonal balance
  • Natural hair supplements
  • Organic hair products
  • Anti-dandruff shampoo
  • AI-based diagnosis
  • Holistic hair care
  • Nutrition support
  • Dermatology expertise
  • Scalp health
  • B2C and D2C service models
  • E-commerce platforms
  • Holistic health initiatives
  • Customer engagement
  • Consumer internet focus
  • Information technology & services

Technologies Used

  • AI
  • Adobe Media Optimizer
  • Bootstrap Framework
  • Cedexis Radar
  • Criteo
  • DoubleClick
  • DoubleClick Conversion
  • DoubleClick Floodlight
  • Facebook Custom Audiences
  • Facebook Login (Connect)
  • Facebook Widget
  • Gmail
  • Google AdWords Conversion
  • Google Analytics
  • Google Apps
  • Google Dynamic Remarketing
  • Google Font API
  • Google Tag Manager
  • HeapAnalytics
  • Intive Referrals
  • Micro
  • Mobile Friendly
  • Reviews
  • Route 53
  • Sezzle
  • Shopify
  • Shopify Plus
  • Shutterstock
  • Twitter Advertising
  • Vimeo
  • Visual Website Optimizer
  • YouTube

Affiliated Organizations & Regional Branches

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