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Swimtime UK | Company Profile

11/27/2025

Contact Information

👤
Swimtime UK
🏢
Swimtime UK
📍
shrewsbury, england, united kingdom

Industry & Market

Primary Industry
health, wellness & fitness
Location
Shrewsbury, England, United Kingdom

Company Metrics

👥Total Employees
32
⚙️Engineering
N/A
💼Sales Team
N/A
📈Marketing
N/A
📅Founded
1997
💰Revenue
8M

Funding Information

Annual Revenue
$8,000,000
Publicly traded company

Headcount Distribution

Total Employees
32
Departments
19

By Department

Department Breakdown

Education
Operations
Accounting
Administrative
Arts And Design
Business Development

Technology Stack

Analytics & Tracking

Google Tag Manager

Social & Marketing

Facebook Custom AudiencesFacebook Login (Connect)Facebook WidgetGoogle Dynamic Remarketing

Video & Media

Vimeo

Email & Communication

Outlook
Total: 20 technologies

Keywords & Focus Areas

franchise supportswimming gogglesfranchisorbusiness ownersswimming lessons for children & adultsfranchisingfranchise salesswimming lesson equipmentwellness & fitness servicesswim programme structureswim technologyswim lessons for babieswater safety skillscommunity engagementswim lesson booking appcustomer portalinternational awards in swim educationgroup lessonsfranchise support servicesmypass contactless system+10 more
30 total keywords

Swimtime UK

Overview

Supporting a network of 30 franchises throughout the United Kingdom, this organization has been teaching swimming lessons since 1997, providing structured group and one-to-one lessons for children and adults. They partner with over 350 independent swimming teachers and operate in 200 swimming pools nationwide.

Instructors deliver group sessions year-round, as well as private lessons tailored for individual progression and for young children starting as early as four months old. The organization also welcomes club owners, managers, and teachers interested in joining their franchise and offers a wide range of swimming and water safety programs.

Basic Information

Industryhealth, wellness & fitness
Founded1997
Revenue8M
HeadquartersShrewsbury, England, United Kingdom
LanguagesEnglish

Contact Details

Key Focus Areas & Initiatives

  • Franchise support
  • Swimming goggles
  • Franchisor
  • Business owners
  • Swimming lessons for children & adults
  • Franchising
  • Franchise sales
  • Swimming lesson equipment
  • Wellness & fitness services
  • Swim programme structure
  • Swim technology
  • Swim lessons for babies
  • Water safety skills
  • Community engagement
  • Swim lesson booking app
  • Customer portal
  • International awards in swim education
  • Group lessons
  • Franchise support services
  • Mypass contactless system
  • Franchise network
  • D2C
  • Water safety
  • Award-winning
  • Swim franchise
  • Leisure, entertainment & recreation
  • Swimming for all ages
  • Services
  • Digital transformation in swim schools
  • Swim instructor
  • Mobile-first design
  • Swim safety awareness
  • Swim programme
  • Swim awards
  • Digital customer experience
  • Digital technology
  • Cultural diversity
  • Learnt to swim
  • Award scheme animal characters
  • Progression through swim levels
  • Customer experience
  • Contactless entry
  • Swimcloud platform
  • Swimming lessons UK
  • E-commerce
  • B2C
  • Swimming lessons
  • Child and adult lessons
  • Swim school
  • Immersive swim programme
  • Contactless entry system
  • Colleges, universities, and professional schools
  • Education
  • Water confidence
  • Digital transformation
  • Private lessons
  • Swimming awards
  • SaaS
  • Franchises
  • Health, wellness & fitness
  • Consumer internet
  • Consumers
  • Internet
  • Information technology & services
  • Computer software

Technologies Used

  • Adobe Media Optimizer
  • Android
  • Cedexis Radar
  • DoubleClick
  • DoubleClick Conversion
  • Facebook Custom Audiences
  • Facebook Login (Connect)
  • Facebook Widget
  • Google Dynamic Remarketing
  • Google Maps
  • Google Maps (Non Paid Users)
  • Google Tag Manager
  • Hubspot
  • Microsoft Office 365
  • Mobile Friendly
  • Outlook
  • Route 53
  • Shutterstock
  • Vercel
  • Vimeo

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