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STR | Company Profile

10/16/2025

Contact Information

👤
STR
🏢
STR
📍
500 11th Ave N, Nashville, Tennessee 37203, US

Industry & Market

Primary Industry
hospitality
Location
Nashville, Tennessee, United States

Company Metrics

👥Total Employees
233
⚙️Engineering
33
💼Sales Team
44
📈Marketing
13
📅Founded
1985
💰Revenue
450M
Alexa Ranking#209740

Funding Information

Annual Revenue
$450,000,000
Publicly traded company

Headcount Distribution

Total Employees
233
Departments
19

By Department

Department Breakdown

Sales
Engineering
Support
Operations
Administrative
Business Development
Others

Technology Stack

Email & Communication

Outlook
Total: 8 technologies

Keywords & Focus Areas

hotel performancepipeline datahotel supplyhotel market forecastinghotel benchmarkinghotel demandhotel datahotel business intelligencesaas solutionhotel profitabilityenergy efficiencyenergy technologyai algorithmscybersecurityreal-time insightssolar encapsulationquality assuranceenergy innovationobject recognitionthreat detection+10 more
30 total keywords

STR

Overview

STR is a global leader in hospitality data benchmarking, analytics, and marketplace insights. Founded in 1985 and acquired by CoStar Group in 2019, it is headquartered in Nashville, with regional offices in London and Singapore. The company provides accurate and actionable data to help clients make informed strategic decisions in the hotel industry.

STR offers comprehensive hospitality analytics that include benchmarking solutions for hotel performance, covering metrics such as occupancy, pricing, and revenue. Its marketplace insights deliver valuable intelligence for hotel owners, operators, and brands, enabling them to optimize their competitive positioning and market planning. The firm serves a diverse range of clients in the hotel sector, focusing on enhancing operational performance and market understanding.

Basic Information

Industry Hospitality
Founded 1985
Revenue 450M
Headquarters 500 11th Ave N, Nashville, Tennessee 37203, United States
Languages English
Parent Organization CoStar Group
Alexa Ranking 209740

Contact Details

Key Focus Areas & Initiatives

  • Hotel performance
  • Pipeline data
  • Hotel supply
  • Hotel market forecasting
  • Hotel benchmarking
  • Hotel demand
  • Hotel data
  • Hotel business intelligence
  • SaaS solution
  • Hotel profitability
  • Energy efficiency
  • Energy technology
  • AI algorithms
  • Cybersecurity
  • Real-time insights
  • Solar encapsulation
  • Quality assurance
  • Energy innovation
  • Object recognition
  • Threat detection
  • Command-and-control systems
  • Data filtering
  • Information technology and services
  • Defense and space
  • Defense technology
  • Detection and tracking
  • Renewable energy
  • Intelligence analytics
  • Data conditioning
  • Artificial intelligence
  • DevOps tools
  • Data analytics
  • IoT sensors
  • Satellite imagery
  • Sustainable solutions
  • Mission-critical systems
  • Security solutions
  • Resilience against manipulation
  • Collaborative autonomy
  • Energy solutions
  • Energy technology innovation
  • Energy
  • Decision support
  • AI analytics
  • Resilience
  • B2B
  • Government
  • Services
  • Computer systems design and related services
  • Analytics
  • Commercial real estate
  • Portfolio management
  • Operational efficiency
  • Environmental services
  • Renewables & environment
  • Information technology & services
  • Defense & space
  • Clean energy & technology
  • Oil & energy

Technologies Used

  • Akamai
  • Akamai DNS
  • Figma
  • Microsoft Azure Hosting
  • Microsoft Office 365
  • Outlook
  • Remote
  • Salesforce

Affiliated Organizations & Regional Branches

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