Sterling Brokers | Company Profile - Revenue, Headcount, Tech Stack, Contacts

Sterling Brokers | Company Profile - Revenue, Headcount, Tech Stack, Contacts

Updated April 22, 2026
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Sterling Brokers, also known as Sterling Capital Brokers, is Canada's largest independent benefits brokerage, specializing in employee benefits administration and management.

Employees75
Revenue$51.4M

Industry & Market

Primary Industry
insurance
Location
Toronto, Ontario, Canada

Funding Information

Latest Stage
Venture (round not specified)
Annual Revenue
$51,400,000

Headcount Distribution

Total Employees
75
Departments
19

By Department

Department Breakdown

Sales
Engineering
Operations
Finance
Business Development
Human Resources
Others

Keywords & Focus Areas

group rrsppension planshr consultingindividual insurancegroup benefitsgroup tfsaindividual investment servicesclaim managementinsurance agencies & brokeragesbenefits claims supportbenefits administrationhris integrationcustom benefit solutionsbenefits consultingbenefits compliancecanadian benefits marketbenefits for remote workersbenefits brokerb2bbenefits customization+10 more
30 total keywords

Overview

Canada's largest independent benefits brokerage, specializing in employee benefits administration and management. Founded in 2014 and based in Toronto, Ontario, the company serves businesses of all sizes nationwide, from small-to-medium enterprises to large organizations.

The company delivers a wide range of solutions, including group insurance, retirement planning, financial advisory services, and third-party administration for claims management. Its proprietary platform, SCBConnect, streamlines enrollment, billing, payroll deductions, and compliance, integrating with HRIS and payroll systems for increased efficiency. The brokerage manages benefits for a diverse clientele, including multi-employer groups and indigenous communities, and is known for fast client support and access to preferred Canadian insurers.

Key Metrics

Total Employees
XXXX
Total number of employees
Engineering
XX
Number of employees in the engineering department
Sales Team
$XX
Number of employees in the sales department
Marketing
XX
Number of employees in the marketing department
Founded
XXXX
Year the company was founded
Revenue
$XXX,XXX,XXX
Total revenue of the company
Total Funding
$XXX M
Total funding of the company
Market Cap
$XXX,XXX
Market cap of the company

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Contact

Company
Sterling Brokers
Headquarters
209 Wicksteed Avenue, 48, Toronto, ON M4G0B1, CA
Founded
2014
Industry
Insurance

Technology Stack

Analytics & Tracking

Google Tag Manager

Social & Marketing

Not found

Database & Backend

Google Font APIZapier

Cloud & Infrastructure

Amazon AWSGoogle Cloud Document AI

Productivity

Not found

How to sell to Sterling Brokers

Buyer Teams to Target

Benefits & HR Administration

Director of Benefits, HR Manager, Benefits Administrator, Compensation & Benefits Lead, HRIS Specialist, Payroll Manager

Finance & Operations

Chief Financial Officer (CFO), Controller, Finance Manager, VP of Operations, Head of Risk Management, Procurement Specialist

Technology & Data

Chief Technology Officer (CTO), IT Manager, Systems Integration Lead, Data Analyst, Head of Digital Transformation, Solutions Architect

Business Development & Consulting

VP of Business Development, Benefits Consultant, Partner Relationship Manager, Sales Director, Compliance Consultant, Employee Engagement Specialist

What they buy

  • Digital benefits platforms and software
  • Insurance carrier and TPA services
  • HRIS and payroll integration tools
  • Benefits data analytics solutions
  • Mental health and wellness resources
  • Compliance and reporting software
  • Cloud-based communication and collaboration tools

Signals to watch

🧑‍💼 New HR or benefits leader hires🚀 Launch of new employee wellness initiatives💸 Funding rounds or partnership announcements🗂️ Expansion of workforce or multi-site operations💻 Adoption of new HRIS or digital transformation projects📢 Major marketing or rebranding campaigns

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