Specialized Bicycle Components

Overview

Specialized Bicycle Components, Inc. is a prominent American manufacturer and marketer of high-performance bicycles, components, and cycling gear. Established in 1974 by Mike Sinyard in Morgan Hill, California, the company evolved from importing European bike components to producing its own innovative products beginning in 1976. It is recognized for being the fourth-largest maker of high-end bicycles in the United States.

The company provides a comprehensive selection of cycling products including road bikes, mountain bikes, electric bikes, and kids' bikes. Specialized also manufactures advanced bicycle components and accessories, notably under the "Roval" brand, as well as helmets and apparel. Highlighted by landmark innovations such as the Stumpjumper, the first mass-produced mountain bike, and the Epic carbon fiber line, the organization maintains a global presence and focuses strongly on research and development, serving both performance enthusiasts and professional riders.

Basic Information

Contact Details

• Phone: +1 877-808-8154
• Website: specialized.com
• LinkedIn: linkedin.com/company/specialized-bicycle-components

Key Focus Areas & Initiatives

• bicycles
• design
• engineering
• product development
• marketing
• human resources
• sales
• finance
• outdoor industry
• cycling
• distribution
• ecommerce
• sustainability
• manufacturing
• innovation
• performance
• bike technology
• cycling accessories
• sporting goods manufacturing
• bike customization
• bike safety gear
• professional cycling gear
• cycling industry
• mountain bikes
• cycling performance
• bike racing
• bike wheels
• electric bikes
• sustainability in manufacturing
• b2c
• cycling components
• technology
• high-performance bicycles
• e-bike technology
• bike supply chain
• full-suspension mountain bikes
• other transportation equipment manufacturing
• cycling lifestyle
• composite materials
• bike innovation
• cycling innovation centers
• road bikes
• bike engineering
• cycling gear
• bike brands
• smart bike systems
• youth cycling products
• b2b
• bike accessories
• cycling health initiatives
• e-commerce
• bike design
• performance bikes
• bike repair
• bike apparel technology
• d2c
• bike testing
• bike aerodynamics
• wind tunnel testing
• bike lightweight materials
• bike components
• bike apparel
• bike manufacturing
• bike fitting
• digital sales platform
• retail trade
• outdoor sports equipment
• carbon wheelsets
• customer engagement
• bike parts
• carbon fiber bikes
• retail
• gravel bikes
• city bikes
• kid's bikes
• bike helmets
• turbo technology
• brain technology
• fact carbon fiber
• suspension calculator
• bike comparison
• tire selection
• bike rentals
• bike service
• gear size guide
• performance testing
• aero design
• data acquisition
• computer simulation
• bike demo
• retailer program
• sustainability initiatives
• bike maintenance
• bike registration
• apparel for men
• apparel for women
• bike parts for kids
• cargo bike accessories
• safety gear
• cycling tools
• water bottles and cages
• pump accessories
• bike lights
• reflectors
• pedals and saddles
• stems and handlebars
• performance road bikes
• cross-country mountain bikes
• full-suspension bikes
• hardtail bikes
• commuting gear
• consumer products & retail
• sporting goods
• financial services
• consumer internet
• consumers
• internet
• information technology & services
• environmental services
• renewables & environment
• mechanical or industrial engineering

Technologies Used

• ACL
• AI
• AdRoll
• Adobe Media Optimizer
• Alteryx
• Android
• Android Studio
• AppNexus
• Appium
• Atlassian Cloud
• Atlassian Confluence
• Bash
• Bing Ads
• Bootstrap Framework
• C#
• CMake
• Cadence Omnis CFD Platform
• Cedexis Radar
• Centro
• CloudFlare
• CloudFlare CDN
• CloudFlare Hosting
• Creo+
• DocuSign
• DoubleClick
• DoubleClick Conversion
• Eventbrite
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Fieldwire by Hilti
• Gem
• Git
• Google AdWords Conversion
• Google Dynamic Remarketing
• Google Font API
• Google Maps
• Google Places
• Google Play
• Google Tag Manager
• Jetpack
• Jira
• Katalon Studio
• Kiosked
• Kotlin
• Lightspeed
• Linkshare
• Microsoft Excel
• Microsoft Office
• Microsoft Office 365
• Mimecast
• Mobile Friendly
• Monetate
• NLP
• OneTrust
• Oracle Analytics Cloud
• Oracle E Business Suite
• Outlook
• Paypal
• Postpresso
• Python
• ROOM
• Rackspace MailGun
• React Redux
• SWIFT
• Salesforce
• Scene7
• SearchSpring
• Siemens PLM
• Slack
• Tableau
• Taboola Newsroom
• The Trade Desk
• Tines
• Vimeo
• VueJS
• WP Engine
• WhatsApp
• Wider Planet
• Workday
• Workday Recruit
• Xcode
• YouTube
• Zephyr
• accessiBe
• iTunes

Affiliated Organizations & Regional Branches

• McLain Cycle & Fitness
• Specialized Bicycles Ireland
• Carytown Bicycle Company
• Rutland Cycling
• Specialized Body
• INFINITY CYCLES LTD
• Specialized Santa Cruz Experience Center