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SIXT | Company Profile

1/27/2026

Contact Information

👤
SIXT
🏢
SIXT
📍
Zugspitzstraße 1, Pullach, Bayern 82049, DE

Industry & Market

Primary Industry
leisure, travel & tourism
Location
Pullach im Isartal, Bayern, Germany
Public Trading
ETRA: SIX2.DE

Company Metrics

👥Total Employees
2,777
⚙️Engineering
277
💼Sales Team
1,223
📈Marketing
104
📅Founded
1912
💰Revenue
4.2B
Alexa Ranking#16856

Funding Information

Annual Revenue
$4,169,611,000
Publicly traded company

Headcount Distribution

Total Employees
2,777
Departments
19

By Department

Department Breakdown

Sales
Engineering
Support
Operations
Business Development
Consulting
Others

Technology Stack

Analytics & Tracking

Google AnalyticsGoogle Analytics Ecommerce TrackingGoogle Tag Manager

Social & Marketing

Google AdWords ConversionGoogle Marketing Platform

Email & Communication

Outlook
Total: 71 technologies

Keywords & Focus Areas

car rentalvantruck rentalmobility servicescar sharingride hailingmobilitycar subscriptiondigitizationautovermietungnutzfahrzeugvermietungcarsharingfahrdiensteauto abomobilitaetdigitalisierungtravel arrangementsfleet efficiencyvehicle leasingservice diversification+10 more
30 total keywords

SIXT

Overview

Sixt SE, commonly known as Sixt, is a German multinational mobility service provider founded in 1912 in Munich. As one of the world's oldest car rental companies, it operates in over 100 countries with more than 4,000 rental stations. Evolving from a small fleet targeting affluent clients, the company is now a publicly traded corporation, family-owned and managed by the fourth generation of the Sixt family.

Offering a wide range of mobility solutions, including car rental, car leasing, fleet management, chauffeur and limousine services, and car sharing, the company has a long-standing core business in car rental. Innovations such as an integrated app for rental, sharing, and ride-hailing complement its market-leading role in Germany and Europe. Recent international growth includes expansion into Australia and a significant presence in the U.S., emphasizing premium vehicles and technology-driven services.

Basic Information

Industry leisure, travel & tourism
Founded 1912
Revenue 4.2B
Headquarters 1 Zugspitzstrasse, Pullach im Isartal, Bayern, 82049, Germany
Languages English
Alexa Ranking 16856

Contact Details

Key Focus Areas & Initiatives

  • car rental
  • van
  • truck rental
  • mobility services
  • car sharing
  • ride hailing
  • mobility
  • car subscription
  • digitization
  • autovermietung
  • nutzfahrzeugvermietung
  • carsharing
  • fahrdienste
  • auto abo
  • mobilitaet
  • digitalisierung
  • travel arrangements
  • fleet efficiency
  • vehicle leasing
  • service diversification
  • fleet management for corporate clients
  • fleet safety solutions
  • global reach
  • fleet management tools
  • ride-hailing
  • fleet management services
  • corporate mobility
  • social responsibility
  • premium vehicles
  • market leader
  • fleet reporting
  • market expansion
  • fleet scheduling
  • fleet management technology
  • fleet performance
  • international presence
  • services
  • customer-centric
  • fleet operations
  • fleet management system
  • mobile booking
  • long-term rentals
  • fleet tracking
  • fleet technology
  • fleet tracking app
  • fleet solutions
  • transportation & logistics
  • fleet safety
  • b2b
  • automotive rental & leasing
  • digital booking
  • corporate clients
  • fleet management for car rental
  • fleet management
  • truck, utility trailer, and rv (recreational vehicle) rental and leasing
  • vehicle subscription
  • mobility solutions
  • fleet services
  • technology investment
  • fleet management software
  • fleet management platform
  • business solutions
  • digital fleet solutions
  • government
  • international expansion
  • electric vehicles
  • fleet management innovations
  • fleet maintenance
  • d2c
  • fleet monitoring
  • digital platform
  • fleet management for ride-hailing
  • partnerships
  • fleet data
  • transportation innovation
  • customer experience
  • fleet optimization
  • fleet lifecycle
  • b2c
  • fleet management for car sharing
  • market presence
  • fleet management solutions for business
  • sustainable mobility
  • fleet maintenance software
  • fleet integration
  • fleet tracking system
  • fleet cost management
  • urban mobility
  • digital innovation
  • fleet data analytics
  • vehicle fleet
  • fleet optimization tools
  • fleet automation
  • customer loyalty
  • vehicle management
  • fleet logistics
  • e-commerce
  • fleet management software solutions
  • short-term rentals
  • fleet diversity
  • digital platforms
  • global operations
  • fleet analytics
  • children's aid
  • retail
  • non-profit
  • distribution
  • leisure, travel & tourism
  • clean energy & technology
  • environmental services
  • renewables & environment
  • consumer internet
  • consumers
  • internet
  • information technology & services
  • nonprofit organization management

Technologies Used

  • AWS Batch
  • AWS Lambda
  • AWS SDK for JavaScript
  • AWS Trusted Advisor
  • Agilent Technologies
  • Ahrefs
  • Airflow
  • Amazon AWS
  • Amazon SES
  • Amazon Simple Storage Service (S3)
  • Amazon Web Services (AWS)
  • Apache Kafka
  • Athena
  • Atlassian Cloud
  • Audatex
  • AutoCAD
  • Bluekai
  • Celonis
  • Confluence
  • Dask
  • Docker
  • Drupal
  • Foursixty
  • Git
  • Google AdWords Conversion
  • Google Ads
  • Google Analytics
  • Google Analytics Ecommerce Tracking
  • Google Cloud BigQuery
  • Google Cloud Functions
  • Google Cloud Platform
  • Google Marketing Platform
  • Google Play
  • Google Tag Manager
  • Jira
  • Keras
  • Kubernetes
  • Liferay
  • Microsoft Excel
  • Microsoft Office
  • Microsoft PowerPoint
  • Mobile Friendly
  • New Relic
  • NumPy
  • Outlook
  • PowerBI Tiles
  • PubSub+
  • PyTorch
  • Python
  • Redshift
  • SAP
  • SAP S/4HANA
  • SQL
  • Sage Intacct
  • Salesforce
  • Screaming Frog Services
  • ServiceNow
  • Sigma
  • Signavio
  • Slack
  • Spark
  • Tableau
  • TensorFlow
  • The data layer
  • TurboSMTP
  • Uipath
  • Undertone
  • WP Engine
  • WordPress.org
  • Workday
  • pandas

Affiliated Organizations & Regional Branches

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