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Serko | Company Profile

11/7/2025

Contact Information

πŸ‘€
Serko
🏒
Serko
πŸ“
125 The Strand, Parnell, Auckland, 2010, NZ

Industry & Market

Primary Industry
information technology & services
Location
Auckland, Auckland, New Zealand
Public Trading
NZE: SKO.NZ

Company Metrics

πŸ‘₯Total Employees
331
βš™οΈEngineering
175
πŸ’ΌSales Team
7
πŸ“ˆMarketing
5
πŸ“…Founded
2007
πŸ’°Revenue
50.3M
Alexa Ranking#847592

Funding Information

Annual Revenue
$50,338,000
Publicly traded company

Headcount Distribution

Total Employees
331
Departments
19

By Department

Department Breakdown

Engineering
Support
Education
Product Management
Business Development
Data Science
Others

Technology Stack

Analytics & Tracking

Google AnalyticsGoogle Analytics Ecommerce TrackingGoogle Tag Manager

Social & Marketing

Google Dynamic Remarketing

Email & Communication

Outlook
Total: 34 technologies

Keywords & Focus Areas

online booking tooltravel industrycorporate traveltravel procurementexpense managementtravel integrationartificial intelligenceexpense apptravel appbusiness travelsoftware developmentsmb travel managementexpense automation toolse-commerceservicesndc integrationtravel innovation patentstravel content integrationtravel booking automationcloud-based travel software+10 more
30 total keywords

Serko

Overview

Serko is a New Zealand-based public company specializing in corporate travel technology solutions. Since its founding in 2007 and its listing on the NZX and ASX stock exchanges under the ticker SKO, Serko has focused on providing online travel booking and expense management software to enhance the corporate travel experience for organizations.

The platform integrates travel booking, itinerary management, and expense reporting for business travelers and travel managers. Offerings include an Online Booking Tool (OBT) recognized as Australasia’s preferred choice, integrated expense management solutions, and the Intelligent Itinerary product for improved business traveler mobility. Serko has expanded its capabilities through strategic acquisitions, including GetThere, and actively supports innovation and sustainable travel practices.

Basic Information

Industry information technology & services
Founded 2007
Revenue 50.3M
Headquarters 125 The Strand, Parnell, Auckland, 1010, New Zealand
Alexa Ranking 847592

Contact Details

Key Focus Areas & Initiatives

  • Online booking tool
  • Corporate travel
  • Travel procurement
  • Expense management
  • Travel integration
  • Artificial intelligence
  • Expense app
  • Business travel
  • Software development
  • Sustainable travel solutions
  • Automated expense reports
  • Travel booking platform
  • Corporate travel sustainability
  • Travel risk management
  • Real-time travel analytics
  • Travel experience personalization
  • Travel compliance solutions
  • Corporate governance
  • Diversity and inclusion
  • Global expansion
  • Innovation in travel

Technologies Used

  • AI
  • Akamai DNS
  • Amazon AWS
  • Amplitude
  • Android
  • Atlassian Cloud
  • DoubleClick
  • DoubleClick Conversion
  • DynECT
  • ExactTarget
  • Google Analytics
  • Google Analytics Ecommerce Tracking
  • Google Dynamic Remarketing
  • Google Font API
  • Google Maps
  • Google Maps (Non Paid Users)
  • Google Places
  • Google Tag Manager
  • Hotjar
  • Hubspot
  • IoT
  • MailChimp SPF
  • Microsoft Azure
  • Microsoft Azure Hosting
  • Microsoft Office 365
  • Mobile Friendly
  • New Relic
  • Outlook
  • Pardot
  • Salesforce
  • Vidyard
  • Walkme
  • Webflow
  • Zendesk

Affiliated Organizations & Regional Branches

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