School of Rock

Overview

School of Rock is a global music education franchise founded in 1998 in Philadelphia, Pennsylvania. With over 410 locations across 16-17 countries, the company teaches more than 75,000 students worldwide. Headquartered in Canton, Massachusetts, it generated $634 million in annual revenue in 2024 and was acquired by Youth Enrichment Brands in 2023.

The organization employs a performance-based, collaborative learning model known as The School of Rock Method™, combining private lessons with ensemble practices to help students progress more quickly. Music instruction is available for children as young as four, covering guitar, bass guitar, drums, vocals, and piano. Its programs include private lessons, group rehearsals, live performances, and songwriting opportunities, fostering teamwork, self-identity, and confidence in students of all ages and skill levels.

Basic Information

Contact Details

• Phone: +1 210-503-0337
• Website: schoolofrock.com
• LinkedIn: linkedin.com/company/school-of-rock

Key Focus Areas & Initiatives

• Guitar lessons
• Music education innovation
• Performance-based curriculum
• Digital teaching tools
• Franchise support and growth
• Band participation and collaborative learning
• Music camps and workshops
• Private lessons and group rehearsals
• Student performance opportunities
• Community music programs
• Live music event training
• Musical proficiency development
• Creative learning and inspiration
• Instrument sales and music gear retail
• Proprietary teaching methods
• Songwriting program
• Music gear partnerships
• Kids, teen, and adult music programs
• Global music education network
• Performance venue partnerships

Technologies Used

• AdRoll
• Adobe Media Optimizer
• Amadesa
• Amazon AWS
• Amazon Associates
• AngularJS
• Apache
• Bing Ads
• Bluekai
• CallRail
• Cedexis Radar
• DoubleClick
• DoubleClick Conversion
• DoubleClick Floodlight
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Gmail
• Google AdWords Conversion
• Google Analytics
• Google Apps
• Google Dynamic Remarketing
• Google Font API
• Google Maps
• Google Maps (Non Paid Users)
• Google Tag Manager
• Gravity Forms
• Hotjar
• Hubspot
• Linkedin Marketing Solutions
• LiveChat
• LiveRamp
• Microsoft Office 365
• Mobile Friendly
• Remote
• Route 53
• Shopify
• Shopify Plus
• The Trade Desk
• Vimeo
• WordPress.org
• YouTube
• Zendesk
• greyscale - grey
• reCAPTCHA

Affiliated Organizations & Regional Branches

• School of Rock BH