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Samba TV | Company Profile - Revenue, Headcount, Tech Stack, Contacts

2/20/2026

Contact Information

👤
Samba TV
🏢
Samba TV
📍
118 King Street, Suite 100, San Francisco, California 94107, US

Industry & Market

Primary Industry
information technology & services
All Industries
information technology & servicesinternetcomputer software
Location
San Francisco, California, United States
Public Trading
NYSE: SMBA

Company Metrics

👥Total Employees
202
⚙️Engineering
50
💼Sales Team
29
📈Marketing
7
📅Founded
2008
💰Revenue
170M

Funding Information

Annual Revenue
$170,000,000
Publicly traded company

Headcount Distribution

Total Employees
202
Departments
19

By Department

Department Breakdown

Engineering
Sales
Data Science
Operations
Business Development
Human Resources
Others

Technology Stack

Analytics & Tracking

Google Tag Manager

Social & Marketing

Facebook Custom AudiencesFacebook Login (Connect)Facebook WidgetGoogle Dynamic RemarketingLinkedin Marketing Solutions

Email & Communication

Gmail
Total: 63 technologies

Keywords & Focus Areas

connected tvottsmart tvautomatic content recognitioninteractive tvsocial tvaddressable tv advertisingad detectionmobile ad sdkad mediationmobile display adsmobile video adssmart tv advertisingmultiscreen advertisingtv analyticsadvertisingbig dataanalyticsinternet tvinformation technology+10 more
30 total keywords

Samba TV

Overview

Samba TV is a technology company based in San Francisco, founded in 2008. It specializes in data-driven TV analytics, advertising, and measurement solutions, utilizing proprietary Automatic Content Recognition (ACR) technology integrated into Smart TVs. The company aims to connect traditional television with digital media by leveraging insights from viewing habits and demographics to provide personalized content recommendations and targeted advertising.

Core offerings include patented ACR technology for real-time screen recognition, enabling cross-screen applications and content discovery. Solutions feature cross-screen advertising, a comprehensive attribution suite, and tools for brand lift analysis in partnership with Kantar Millward Brown. Through partnerships with media companies like Showtime, FOX, and CBS, Samba TV helps advertisers and entertainment clients optimize media strategies in the changing landscape of streaming and digital advertising.

Basic Information

Industry information technology & services
Founded 2008
Revenue 170M
Headquarters 118 King Street, Suite 100, San Francisco, California 94107, United States
Languages English

Contact Details

Key Focus Areas & Initiatives

  • Connected TV
  • OTT
  • Smart TV
  • Automatic Content Recognition
  • Interactive TV
  • Social TV
  • Addressable TV Advertising
  • Ad Detection
  • Mobile Ad SDK
  • Ad Mediation
  • Mobile Display Ads
  • Mobile Video Ads
  • Smart TV Advertising
  • Multiscreen Advertising
  • TV Analytics
  • Advertising
  • Big Data
  • Analytics
  • Internet TV
  • Information Technology
  • Enterprise Software
  • Consumer Internet
  • Television
  • Software
  • Internet
  • Media
  • Technology, Information & Internet
  • Enterprises
  • Computer Software
  • Information Technology & Services
  • B2B
  • Consumers

Technologies Used

  • AI
  • AWS Trusted Advisor
  • Amazon AWS
  • Android
  • Atlassian Cloud
  • Azure Linux Virtual Machines
  • Cloudinary
  • Create React App
  • Databricks
  • Docker
  • DoubleClick
  • DoubleClick Conversion
  • Dv360
  • Facebook Custom Audiences
  • Facebook Login (Connect)
  • Facebook Widget
  • FloQast
  • FreeWheel
  • Gmail
  • Google Apps
  • Google Cloud
  • Google Cloud Platform
  • Google Dynamic Remarketing
  • Google Font API
  • Google Sheets
  • Google Tag Manager
  • Grafana
  • Greenhouse.io
  • Hubspot
  • IBM ILOG CPLEX Optimization Studio
  • Kubernetes
  • Linkedin Marketing Solutions
  • LiveRamp
  • Magnite, for Sellers
  • Mailchimp Mandrill
  • Microsoft Azure Monitor
  • Microsoft Excel
  • MineralTree
  • Mixpanel
  • Mobile Friendly
  • NTENT
  • NetSuite
  • Netlify
  • Nutanix Acropolis
  • OneTrust
  • OpenX
  • PowerBI Tiles
  • PubMatic
  • PySpark
  • Remote
  • Route 53
  • SQL
  • Salesforce
  • Salesforce Flow
  • ShareThis
  • Spring
  • Terraform
  • The Trade Desk
  • Twitter Advertising
  • WP Engine
  • Webflow
  • Xand
  • Zendesk

Affiliated Organizations & Regional Branches

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