Rozana

Overview

Rozana is a rural e-commerce and social commerce platform based in New Delhi, India, founded in 2020. It aims to connect over 1 billion underserved rural consumers by utilizing AI and a network of micro-entrepreneurs, known as "Saarthis," to facilitate order delivery and onboarding. The company operates in over 13,000 villages across 14 districts, serving more than 400,000 households.

The platform offers a wide range of products, including FMCG, groceries, home essentials, electronics, footwear, beauty products, and stationery, with over 5,000 SKUs sourced directly from farmers and local brands. Its hyperlocal approach empowers rural consumers and significantly reduces last-mile delivery costs. Rozana plans to expand to 35,000 villages by 2026 and is committed to community-driven growth and enhancing rural connectivity to the digital economy.

Basic Information

Contact Details

• Phone: +91 97174 60720
• Website: rozana.in
• LinkedIn: linkedin.com/company/rozana

Key Focus Areas & Initiatives

• Online marketplace
• Online dailyneeds
• Online grocery
• Grocery at doorstep
• Peer ecommerce
• Doorstep delivery
• Food online
• Organic online
• Marketplace
• 24 hours delivery
• Dailyneeds
• Express deliveries
• Home delivered
• India's premier online market
• Freshest fruits
• Warehouses
• Fresh vegetables
• Manufacturing
• Rural India
• Retail
• Rural supply chain
• Rural market expansion
• Rural consumer focus
• Community-based retail
• D2C channel
• First-time rural consumer onboarding
• Local product inclusion
• Transportation & logistics
• Hyperlocal service model
• Rural digital penetration
• B2C
• Fast delivery
• D2C brands
• Community-based retail network
• Local products
• Local product sourcing
• E-commerce
• AI-driven logistics
• AI technology
• Local community outreach
• D2C
• Product range
• Distribution
• Online shopping
• Affordable prices
• Community engagement
• Services
• Mobile app
• Rural e-commerce
• Last mile delivery
• Rural commerce platform
• Affordable FMCG
• Digital rural retail
• E-commerce logistics
• B2B
• Consumer products & retail
• Information technology & services
• Mechanical or industrial engineering
• Consumer internet
• Consumers

Technologies Used

• AI
• Amazon AWS
• Cloudflare DNS
• Gmail
• Google Apps
• Microsoft Office 365
• Rackspace MailGun
• Remote

Affiliated Organizations & Regional Branches