Rituals (B Corp™) | Company Profile - Revenue, Headcount, Tech Stack, Contacts
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Overview
Rituals Cosmetics is a luxury beauty and wellbeing brand that was founded in Amsterdam in 2000. The company is dedicated to transforming everyday routines into meaningful moments, drawing inspiration from ancient Asian traditions for its diverse product lines. As a certified B Corporation since 2022, Rituals focuses on sustainability and social responsibility, demonstrating strong performance across a range of environmental and ethical criteria.
With operations in more than 33 countries, Rituals boasts over 870 stores, 2,750 shop-in-shops, and five body spas. The brand’s offerings include body care, home fragrances, natural skincare, and lifestyle products. Rituals emphasizes sustainability through refillable packaging, RSPO-certified palm oil, and an ambitious target for natural origin ingredients by 2024. The company aims to achieve net-zero emissions by 2050 and actively supports communities with holistic wellbeing initiatives.
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