Rhone

Overview

Rhone is a premium men's activewear and lifestyle apparel brand founded in 2014 by Nate Checketts, Ben Checketts, and Carras Holmsted. The company specializes in high-quality, performance-driven clothing designed for active men. It aims to bridge the gap between mass-market retailers and high-end yoga brands, focusing on innovation, comfort, and style.

Over the years, the brand has grown from an e-commerce startup to a leader in men's activewear, operating multiple retail locations including a flagship store in Hudson Yards, New York. Its range includes performance shirts, shorts, pants, outerwear, and accessories crafted with advanced textiles for durability and functionality. The company partners with premium retailers such as Equinox gyms, Nordstrom, and Peloton Studios, and collaborates with Stitch Fix for personalized styling services.

Basic Information

Contact Details

• Phone: +1 203-772-5420
• Website: rhone.com
• LinkedIn: linkedin.com/company/rhone-apparel

Key Focus Areas & Initiatives

• apparel & ecommerce
• retail apparel & fashion
• performance clothing for outdoor activities
• lifestyle collections
• activewear
• performance clothing for everyday wear
• fitness accessories
• performance clothing features
• style and comfort
• performance clothing for men
• email marketing
• ethical partnerships
• performance clothing for performance enhancement
• athletic performance
• performance lifestyle
• women's clothing
• performance fabric technology
• sportswear
• underwear
• athlete collaborations
• performance fabrics
• community engagement
• sustainable textiles
• performance clothing for resilience
• performance clothing for mental fitness
• sustainability
• innovation
• performance clothing for travel and leisure
• premium activewear
• men's clothing
• versatile clothing
• performance clothing for gym
• performance clothing for comfort
• athletic apparel
• resilience
• mind and body wellness
• women's activewear
• sports apparel
• functional clothing
• sports partnerships
• performance clothing for durability
• performance clothing for style
• performance clothing for fitness enthusiasts
• performance clothing for athletes
• performance innovation
• wellness
• brand storytelling
• mindfulness
• men's activewear
• performance lifestyle brand
• athleisure
• performance clothing
• innovative materials
• performance clothing for work
• performance clothing for urban lifestyle
• mental resilience
• progress
• performance enhancement
• performance technology
• product innovation
• performance clothing for functionality
• performance gear
• curated collections
• d2c
• performance activewear
• active individual
• brand collaborations
• performance clothing design
• social media marketing
• performance clothing fabrics
• active lifestyle
• outdoor clothing
• curated looks
• performance clothing innovation
• performance clothing for versatility
• sustainable fashion
• performance clothing for professionals
• technical fabrics
• performance apparel technology
• b2c
• ethical sourcing
• performance clothing for travel
• casual wear
• performance clothing for active individuals
• anti-stink technology
• e-commerce
• fitness apparel
• brand community
• sports performance
• lifestyle brand
• mental fitness
• performance apparel collections
• retail
• athletic wear
• commuter collection
• lifestyle apparel
• gifts for him
• gifts for her
• custom clothing
• tailored clothing
• support mental health
• nba partnership
• lpga partnership
• gift cards
• promotional offers
• holiday gift guide
• casual essentials
• matching sets
• best sellers
• new arrivals
• jackets and vests
• hiking apparel
• urban fashion
• sports bras
• legging collection
• business attire
• casual women's clothing
• active sets
• joggers and sweatpants
• outerwear
• transitional clothing
• packable jackets
• high-performance fabric
• anti-odor technology
• pocketed clothing
• reflective gear
• recovery wear
• studio and gym clothing
• golf apparel
• influence health
• mind and muscle events
• event series
• personalized shopping
• ongoing discounts
• relentless pursuit of progress
• signature style
• consumer products & retail
• marketing & advertising
• women's apparel
• environmental services
• renewables & environment
• consumer internet
• consumers
• internet
• information technology & services

Technologies Used

• AI
• Afterpay
• Amplitude
• Circle
• CloudFlare
• CloudFlare Hosting
• Cloudflare DNS
• GRIN
• Gmail
• Google Apps
• Microsoft Office 365
• Oracle Cloud
• Rackspace MailGun
• React Redux
• Remote
• Render
• VueJS

Affiliated Organizations & Regional Branches