Red Roof

Overview

Red Roof is a prominent economy hotel chain founded in 1973 by James R. Trueman in Columbus, Ohio. The company began with a mission to offer clean, comfortable, and affordable lodging. Over the years, it has expanded to more than 700 locations across the United States and internationally, including Japan.

Focusing on value and quality in accommodations, Red Roof provides modern amenities including upgraded bedding, flat-screen TVs, and wireless internet. Their RediCard® Preferred Member loyalty program rewards frequent guests, and online discount offerings like Red Hot Deals® serve budget-conscious travelers. Dedicated to attentive service and cleanliness, Red Roof caters to families and business guests alike.

Basic Information

Contact Details

• Phone: +1 800-554-4555
• Website: redroof.com
• LinkedIn: linkedin.com/company/red-roof

Key Focus Areas & Initiatives

• hotels
• service
• value
• hotel upgrades
• hotel guest satisfaction surveys
• hotel investment
• hotel contactless services
• hotel operations
• hotel online presence
• hotel franchise growth
• hotel profitability
• hotel marketing
• hotel infrastructure
• hotel revenue optimization
• hotel marketing automation
• hotel expansion
• hotel franchise system
• hotel franchisee support
• affordable accommodations
• hotel prototype design
• hotel management
• hotel industry leadership
• hotel renovation
• hotel experience
• hotel online booking
• hotel industry trends
• hotel booking system
• hotel mobile app
• hotel digital marketing
• hotel customer engagement
• digital marketing
• hotel customer base
• hotel revenue streams
• hotel digital check-in
• extended stay hotels
• hotel sustainability practices
• affordable lodging
• hotel franchise
• hotel data analytics
• hotel standards
• hotel operational efficiency
• hotels (except casino hotels) and motels
• b2c
• hotel design
• hotel digital transformation
• hotel services
• hotel franchise marketing
• hotel customer retention
• consumer services
• hotel loyalty program
• hotel loyalty rewards
• hotel digital marketing campaigns
• hotel chain
• hotel guest loyalty programs
• hotel branding strategy
• hotel amenities
• hotel brand repositioning
• hotel guest experience
• hotel growth
• hotel revenue
• travel and tourism
• d2c
• hotel industry
• hotel segment
• e-commerce
• hotel market expansion
• hotel industry innovation
• hospitality
• hotel guest experience enhancement
• hotel modernization
• hotel network
• customer service
• hotel market
• hotel strategy
• hotel guest services
• guest loyalty program
• economy lodging
• hotel online booking platforms
• hotel revenue management systems
• hotel trends
• hotel innovation
• hotel brand differentiation
• hotel franchise support
• hotel management software
• hotel guest personalization
• hotel development
• hotel revenue growth strategies
• hotel technology
• hotel industry awards
• nextgen hotel upgrades
• hotel customer loyalty
• hotel quality
• hotel customer service
• hotel franchise development
• budget hotels
• hotel brand recognition
• value hotel
• guest satisfaction
• hotel revenue management
• hotel operational cost reduction
• hotel branding
• hotel guest feedback systems
• hotel portfolio
• hotel customer analytics
• hotel eco-friendly initiatives
• consumer products & retail
• construction & real estate
• leisure, travel & tourism
• marketing & advertising
• consumer internet
• consumers
• internet
• information technology & services
• hotels & travel

Technologies Used

• Akamai
• Amazon SES
• Atlassian Cloud
• CSC Corporate Domains
• Google Play
• Google Tag Manager
• Microsoft Azure Hosting
• Microsoft Office 365
• Mobile Friendly
• Outlook
• Pardot
• Remote
• YouTube
• accessiBe

Affiliated Organizations & Regional Branches

• Red Roof Inn Franchising, Llc