Princess Cruises

Overview

Princess Cruises is a prominent global cruise line based in Santa Clarita, California. Founded in 1965, it operates a fleet of 15 modern ships, offering immersive vacation experiences to travelers worldwide. The company has a rich history, having pioneered modern leisure cruising with its first chartered ship, Princess Patricia, and has since introduced several innovations, including the first all-outside-cabin ship and flexible dining options.

The fleet features various classes of ships, such as the Royal Class, which includes vessels like Royal Princess and Sky Princess. It provides a wide range of itineraries to popular destinations, including Alaska, the Caribbean, Mexico, and Europe. Onboard, guests enjoy personalized services, diverse dining options, and entertainment experiences like Movies Under the Stars. The company emphasizes customer-controlled experiences and caters to individual preferences for memorable cruise vacations.

Basic Information

Contact Details

• Phone: +1 800-774-6237
• Website: princess.com
• LinkedIn: linkedin.com/company/princess-cruises

Key Focus Areas & Initiatives

• Guest experience & operations
• Food & beverage
• Marine operations
• Marketing
• Product management
• Information technology
• Medical & public health administration
• Retail & photo operations
• Fleet technical services
• Accounting & finance
• Customer service & contact center
• Supply chain
• Safety
• Environmental
• Regulatory services
• Shore operations
• Market & deployment planning
• Legal
• Public relations
• Sales
• Travel arrangements
• World cruises
• Cruise vacations
• Sustainable tourism
• Cruise technology
• Luxury accommodations
• Cruise booking
• Onboard experience
• MedallionClass wearable
• Cruise wellness
• Family activities
• Family-friendly cruises
• Private lodges
• Cruise sustainability
• Secluded beaches
• Panama Canal cruises
• Cultural cruises
• Sustainable cruising
• Sustainable practices
• Adventure cruises
• Onboard entertainment
• Destination-rich journeys
• Award-winning amenities
• Cruise ports
• Regional cuisine
• Exploration cruises
• Eco-friendly practices
• Private accommodations
• Digital innovation
• Cruise dining
• Cruise industry leadership
• Enrichment programs
• Scenic and sightseeing transportation
• Personalized service
• Cruise comfort
• Cruise deals
• Wearable technology
• Technology innovation
• Cruise customization
• Guest personalization
• Exclusive shore excursions
• Wellness facilities
• Tourism
• Cruise ships
• Cruise safety
• Luxury amenities
• High percentage balcony cabins
• Cruise convenience
• Cruise innovation
• Family cruises
• MedallionClass
• Private island experiences
• Cruise entertainment
• Ship fleet
• Cruise branding
• Balcony cabins
• Cruise services
• Luxury travel
• Cruise line
• Premium cruise
• Cruise amenities
• Hospitality
• Famous TV series “The Love Boat”
• E-commerce
• Destination travel
• Innovative ship design
• Immersive cultural programs
• Adventure excursions
• Travel services
• Loyalty programs
• Cruise marketing
• Cultural experiences
• D2C
• B2B
• Transportation & logistics
• Consumer goods
• Consumers
• Wearable technologies
• Wearables
• Internet of Things
• Consumer electronics
• Hardware
• Computer hardware
• Consumer internet
• Information technology & services
• Boat charters
• Event planning & services
• Hotels & travel
• Tours

Technologies Used

• Adobe Marketing Cloud
• Akamai
• Akamai DNS
• Amazon SES
• Brightroll
• CrazyEgg
• Demandware
• Google Analytics
• Google Play
• Medallia Video
• Microsoft Office 365
• Mimecast
• Mobile Friendly
• Omniture (Adobe)
• OneTrust
• Outlook
• Remote
• Ruxit
• SOASTA
• Slack
• Taboola Newsroom
• The Trade Desk
• Typekit
• VueJS

Affiliated Organizations & Regional Branches

• Princess Lodge