Priceline | Company Profile - Revenue, Headcount, Tech Stack, Contacts

Priceline is an online travel and personal finance service company founded in 1997 by Jay S. Walker. It is known for its innovative "Name Your Own Price" system, which allows customers to bid on airline tickets, hotel rooms, car rentals, and vacation packages. Operating in over 200 countries and territories, Priceline partners with more than 400 airlines and 300,000 hotels worldwide.

The company offers a variety of travel booking services, including airline tickets, hotel rooms, rental cars, packaged vacations, and cruises. Pricing models like "Express Deals" and "Pricebreakers" provide discounted rates with limited information revealed about the service provider until after purchase. Priceline also markets personal finance services such as home mortgages and refinancing through independent licensees. In 2018, Priceline Group rebranded as Booking Holdings, highlighting its growth as a major player in the online travel industry and its continued focus on affordable travel options for both leisure and business travelers.