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PR Newswire APAC | Company Profile

10/1/2025

PR Newswire APAC

Overview

PR Newswire APAC, a division of Cision Ltd., is a prominent provider of news distribution and earned media services in the Asia-Pacific region. As part of the global PR Newswire network, it offers extensive press release distribution, media targeting, monitoring, and marketing solutions. The company supports multi-language distribution, including Chinese, English, Japanese, Korean, and Vietnamese, catering to the diverse linguistic needs of the region.

In 2024, the organization expanded its network by adding 280 new content partners, bringing the total to 2,300. This growth enhanced its press release distribution capabilities, resulting in significant increases in media pickups. It also conducts media tours in key markets like Hong Kong and Malaysia, helping clients build relationships with media outlets and gain insights into the local media landscape. The company serves a wide range of clients, including corporations, marketers, and public affairs professionals, facilitating effective communication across Asia-Pacific markets.

Basic Information

Industrypublic relations & communications
Founded1954
Revenue6.4M
Headquarters255-257 Gloucester Road, Causeway Bay, 01-02A, 23/F, Sino Plaza, Hong Kong, Hong Kong
LanguagesEnglish, Chinese, Japanese
Parent OrganizationPlatinum Equity

Contact Details

Key Focus Areas & Initiatives

  • News distribution and press release services
  • Media targeting and outreach
  • Media monitoring and intelligence
  • Investor communications support
  • Media campaign management and analytics
  • Multi-language distribution for Asia-Pacific markets
  • Media contacts and engagement tools
  • Brand visibility optimization
  • Digital marketing and campaign optimization
  • Media impact measurement and reporting
  • Media relations management
  • Media coverage amplification and tracking

Technologies Used

  • AI
  • ASP.NET
  • Atlassian Cloud
  • Bing Ads
  • Cision
  • Citrix
  • CloudFlare CDN
  • CloudFlare Hosting
  • Cloudflare DNS
  • Cloudinary
  • DoubleClick
  • DoubleClick Conversion
  • DoubleClick Floodlight
  • Drift
  • Eloqua
  • Facebook Custom Audiences
  • Facebook Login (Connect)
  • Facebook Widget
  • FullStory
  • Google AdWords Conversion
  • Google Analytics
  • Google Dynamic Remarketing
  • Google Font API
  • Google Tag Manager
  • HeapAnalytics
  • Hotjar
  • KISSmetrics
  • Linkedin Marketing Solutions
  • Microsoft Office 365
  • Mobile Friendly
  • MongoDB
  • OneTrust
  • Optimizely
  • Outlook
  • Pipedrive
  • React Redux
  • Route 53
  • Salesforce
  • Salesforce Live Agent
  • Shutterstock
  • The Trade Desk
  • Typekit
  • WordPress.org
  • Yahoo Analytics
  • reCAPTCHA

Affiliated Organizations & Regional Branches

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