Picnic Technologies | Company Profile - Revenue, Headcount, Tech Stack, Contacts

Picnic Technologies | Company Profile - Revenue, Headcount, Tech Stack, Contacts

Updated February 18, 2026
Public ProfileLinkedInLinkedIn Profile

Picnic Technologies, known as Picnic, is a tech-driven online supermarket founded in 2015.

Employees973
Revenue$1.6B
Total Funding1.9B
Alexa Rank# 222199

Industry & Market

Primary Industry
retail
All Industries
retailconsumer goods
Location
Amsterdam, Noord-Holland, Netherlands

Funding Information

Latest Stage
Venture (round not specified)
Annual Revenue
$1,563,000,000

Headcount Distribution

Total Employees
973
Departments
19

By Department

Department Breakdown

Engineering
Operations
Human Resources
Business Development
Support
Finance
Others

Keywords & Focus Areas

ecommerceautomationnew vehicleittechnologiessupermarketassortmentapplicationpicniclast milepeople operationssupply chainjavaexpansione-commercegrocerieshigh techfood and beveragesconsumer internetconsumer goods+10 more
30 total keywords

Overview

A tech-driven online supermarket founded in 2015, Picnic Technologies operates primarily in the Netherlands, Germany, and France. Its headquarters are in Amsterdam-Duivendrecht, and it delivers affordable and sustainable groceries using electric vehicles and advanced logistics algorithms. Launching with an initial trial in Amersfoort, the company has expanded internationally and serves over a million customers in the Netherlands.

The service features a user-friendly mobile app for grocery delivery, offering fresh products and personalized recommendations powered by machine learning. Picnic emphasizes sustainability by significantly reducing waste compared to traditional supermarkets, utilizing fully automated fulfillment centers to improve efficiency. The app includes a Picnic Weekplanner for custom weekly menus, along with features such as DHL package delivery and garbage collection for cans. Rapid growth in other European markets continues to be a focus.

Key Metrics

Total Employees
XXXX
Total number of employees
Engineering
XX
Number of employees in the engineering department
Sales Team
$XX
Number of employees in the sales department
Marketing
XX
Number of employees in the marketing department
Founded
XXXX
Year the company was founded
Revenue
$XXX,XXX,XXX
Total revenue of the company
Total Funding
$XXX M
Total funding of the company
Market Cap
$XXX,XXX
Market cap of the company

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Contact

Company
Picnic Technologies
Headquarters
Van Marwijk Kooystraat 15, Amsterdam-Duivendrecht, North Holland 1096 BR, NL
Founded
2015
Industry
retail

Technology Stack

Analytics & Tracking

Google AnalyticsGoogle Tag Manager

Social & Marketing

Facebook Custom AudiencesFacebook Login (Connect)Facebook WidgetGoogle AdSense+1 more

Database & Backend

AWS SDK for JavaScriptAWS Trusted AdvisorGoogle Font APIMongoDB+3 more

Cloud & Infrastructure

AWS SDK for JavaScriptAWS Trusted AdvisorAmazon AWSAtlassian Cloud+4 more

Productivity

Not found

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