Peter Millar

Overview

Peter Millar is an American luxury lifestyle and sportswear brand founded in 2001 in Raleigh, North Carolina. The company specializes in premium menswear, particularly sportswear and golf attire, combining traditional craftsmanship with modern design. As a subsidiary of Richemont SA, Peter Millar operates about 20 stores and has a strong presence in the golf apparel market, endorsed by several PGA Tour professionals.

The brand offers a diverse range of products, including ready-to-wear clothing, tailored apparel, leather goods, accessories, and footwear. Known for its golf sportswear, Peter Millar emphasizes functionality and sophisticated aesthetics. The company collaborates with top manufacturers worldwide to ensure high quality and attention to detail in its apparel. Targeting discerning men who appreciate refined attire, Peter Millar appeals to a broad demographic, from younger golfers to established professionals, who value timeless design and premium quality.

Basic Information

Contact Details

• Phone: +1 888-926-0255
• Website: petermillar.com
• LinkedIn: linkedin.com/company/peter-millar

Key Focus Areas & Initiatives

• Luxury lifestyle menswear
• Golf apparel and sportswear
• Traditional craftsmanship and modern design
• Collaborations with top manufacturers
• Endorsements by PGA Tour professionals
• Premium tailored apparel and accessories

Technologies Used

• ADP Workforce Now
• AI
• BuddyPress
• Demandware Analytics
• Microsoft Office 365
• OneTrust
• Route 53
• Salesforce Commerce Cloud
• UptimeRobot
• Workday

Affiliated Organizations & Regional Branches

• G/FORE