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New Benefits | Company Profile

12/5/2025

Contact Information

πŸ‘€
New Benefits
🏒
New Benefits
πŸ“
14240 Proton Road, Dallas, TX 75244, US

Industry & Market

Primary Industry
insurance
Location
Farmers Branch, Texas, United States

Company Metrics

πŸ‘₯Total Employees
55
βš™οΈEngineering
8
πŸ’ΌSales Team
16
πŸ“ˆMarketing
4
πŸ“…Founded
1990
πŸ’°Revenue
20M

Funding Information

Annual Revenue
$20,000,000
Publicly traded company

Headcount Distribution

Total Employees
55
Departments
19

By Department

Department Breakdown

Sales
Engineering
Human Resources
Support
Marketing
Arts And Design
Others

Technology Stack

Analytics & Tracking

Google Tag Manager

Development

Bootstrap Framework

Video & Media

Vimeo

Email & Communication

Outlook
Total: 18 technologies

Keywords & Focus Areas

employee benefitsnoninsured benefitsprint servicesemployee engagementvirtual healthcareadvocacytransparencyhealth discountsfinancial benefitsmental health benefitswhite label appcaregiver support benefitsfertility advocacy benefitsid theft protection benefitsaggregated benefits app solutionsbenefits technologyb2bfinancial servicesconsultingbenefits support+10 more
30 total keywords

New Benefits

Overview

New Benefits is a privately held company based in Dallas, Texas, founded in 1990 by CEO Joel Ray. The company specializes in providing innovative, non-insured benefit solutions and services to a variety of clients, including associations, insurance companies, banks, credit unions, and employer groups across the United States.

Initially known for its national network of discount optical providers under the brand Coast to Coast Visionβ„’, the company has expanded its offerings to include over 40 products related to medical, wellness, financial, travel, and lifestyle needs. It pioneered the concept of multiple benefits on a single membership card and promotes services such as Teladoc and LifeLock. Beyond product aggregation, New Benefits offers compliance management, marketer training, and technology platforms including mobile and web portals. Serving over 4,000 groups and millions of members, its focus is on simplifying benefits delivery and maximizing client return on investment.

Basic Information

Industry Insurance
Founded 1990
Revenue $20M
Headquarters 14240 Proton Road, Dallas, TX 75244, United States
Languages English
Alexa Ranking

Contact Details

Key Focus Areas & Initiatives

  • Employee benefits
  • Noninsured benefits
  • Print services
  • Employee engagement
  • Virtual healthcare
  • Advocacy
  • Transparency
  • Health discounts
  • Financial benefits
  • Mental health benefits
  • White label app
  • Caregiver support benefits
  • Fertility advocacy benefits
  • ID theft protection benefits
  • Aggregated benefits app solutions
  • Benefits technology
  • B2B
  • Financial services
  • Consulting
  • Benefits support
  • Benefits for brokers
  • Legal services
  • Benefits platform
  • Benefits for third-party administrators
  • Benefits for financial institutions
  • Non-insured benefits
  • Benefits data reporting
  • Telemedicine
  • Data analytics
  • Benefits administration
  • Benefits marketing
  • AI benefits solutions
  • Employee wellness
  • E-commerce
  • Benefits for associations
  • Mobile app
  • Benefits programs
  • Benefits reporting
  • Benefits for insurance companies
  • Benefits customization
  • Benefits marketing materials
  • Services
  • Insurance
  • Insurance agencies and brokerages
  • Member engagement tools
  • Benefits engagement
  • SaaS
  • Finance
  • Health care information technology
  • Health care
  • Health, wellness & fitness
  • Hospital & health care
  • Consumer internet
  • Consumers
  • Internet
  • Information technology & services
  • Insurance agencies & brokerages
  • Computer software

Technologies Used

  • ASP.NET
  • Amazon AWS
  • Apache
  • Bootstrap Framework
  • GoDaddy Hosting
  • Google Tag Manager
  • Hubspot
  • Microsoft Office 365
  • Microsoft-IIS
  • Mobile Friendly
  • Outlook
  • React
  • Remote
  • Sendgrid
  • Shutterstock
  • Vimeo
  • WordPress.org
  • reCAPTCHA

Affiliated Organizations & Regional Branches

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