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Medibank | Company Profile

10/21/2025

Contact Information

👤
Medibank
🏢
Medibank
📍
720 Bourke Street Docklands, Melbourne, Victoria, 3008, AU

Industry & Market

Primary Industry
insurance
Location
Docklands, Victoria, Australia
Public Trading
ASX: MPL.AX

Company Metrics

👥Total Employees
1,270
⚙️Engineering
127
💼Sales Team
116
📈Marketing
85
📅Founded
1974
💰Revenue
5.4B
Alexa Ranking#76816

Funding Information

Annual Revenue
$5,362,643,000
Publicly traded company

Headcount Distribution

Total Employees
1,270
Departments
19

By Department

Department Breakdown

Consulting
Support
Business Development
Engineering
Sales
Marketing
Others

Technology Stack

Analytics & Tracking

Google AnalyticsGoogle Analytics Ecommerce TrackingGoogle Tag Manager

Social & Marketing

Facebook Custom AudiencesFacebook Login (Connect)Facebook WidgetGoogle AdWords ConversionGoogle Dynamic RemarketingLinkedin Marketing Solutions

Development

Bootstrap Framework

Video & Media

VimeoYouTube
Total: 50 technologies

Keywords & Focus Areas

health insuranceindustry health servicestravel healthtravel insurancepet insurancelife insurancemedical screeningjob capacity assessmentstravel medicinerapid care clinicsinjury managementhealth management programsoccupational healthhealthcaremental healthnurse triagegeneral practitionersclinicalcounsellingdigital health solutions+10 more
30 total keywords

Medibank

Overview

Australia's largest private health insurance provider, based in Melbourne. Established in 1976 as a government not-for-profit insurer, it became a for-profit entity in 2009 and was privatised in 2014. As of 2024, the organization serves over 4 million customers, offering a variety of health insurance products and services nationwide.

Operations span under both Medibank and ahm brands, offering health cover including hospital admissions, extras services, and surgical procedures. The company focuses on preventative health and innovative healthcare delivery through the Amplar Health business, which includes services such as pet insurance and telehealth programs. With a significant market share, Medibank supports millions of hospital admissions and surgical procedures annually, and offers a "no gap" program to help reduce members' out-of-pocket expenses.

Basic Information

Industry insurance
Founded 1974
Revenue 5.4B
Headquarters 720 Bourke Street, Docklands, Victoria, 3008, Australia
Languages English
Alexa Ranking 76816

Contact Details

Key Focus Areas & Initiatives

  • Health insurance
  • Industry health services
  • Travel health
  • Travel insurance
  • Pet insurance
  • Life insurance
  • Medical screening
  • Job capacity assessments
  • Travel medicine
  • Rapid care clinics
  • Injury management
  • Health management programs
  • Occupational health
  • Healthcare
  • Mental health
  • Nurse triage
  • General practitioners
  • Clinical
  • Counselling
  • Digital health solutions
  • Healthcare health system reform strategies
  • Healthcare transformation
  • Healthcare affordability
  • Healthcare delivery models
  • Healthcare technology
  • Healthcare system transformation
  • Health technology
  • Healthcare investments
  • Healthcare digitalization
  • Healthcare claims
  • Healthcare patient support services
  • Healthcare health system efficiency
  • Sustainability
  • Wellbeing programs
  • Healthcare services
  • Healthcare health system reform plans
  • Community health programs
  • Healthcare digital platforms
  • Telehealth services
  • Healthcare partnerships
  • Healthcare innovation
  • Healthcare system reform
  • Healthcare innovation projects
  • Preventative health
  • Healthcare provider partnerships
  • B2C
  • Healthcare customer support
  • Healthcare health services
  • Healthcare health tech investments
  • Healthcare management
  • Healthcare health system reform australia
  • Healthcare health system reform projects
  • Customer support
  • Healthcare health system reform plans australia
  • Covid-19 support
  • Healthcare system efficiency
  • B2B
  • Healthcare claims processing
  • Telehealth services australia
  • Healthcare health management
  • Healthcare community programs
  • Healthcare health system reform policies australia
  • Healthcare health system reform
  • Healthcare health system reform projects australia
  • Healthcare customer engagement
  • Healthcare support services
  • Healthcare quality improvement
  • Healthcare digital platforms australia
  • Healthcare patient engagement
  • Australian healthcare
  • Healthcare provider collaborations
  • Digital health innovation
  • Healthcare health system reform programs
  • Healthcare data analytics
  • Healthcare health system
  • Healthcare access
  • Digital health
  • Direct life, health, and medical insurance carriers
  • Hospital cover
  • Extras cover
  • Healthcare affordability initiatives
  • Preventative health programs
  • Healthcare system
  • Health system transformation
  • Healthcare solutions
  • Healthcare health innovation
  • Healthcare mobile apps
  • Healthcare health investments
  • Healthcare health system reform policies
  • Healthcare health system reform programs australia
  • Telehealth
  • Healthcare health partnerships
  • Community health initiatives
  • Health services
  • Healthcare access programs
  • Healthcare health tech
  • Healthcare telemedicine
  • Healthcare choice
  • Customer experience
  • Healthcare health system reform initiatives
  • Health insurance products
  • Healthcare quality
  • Healthcare health system reform initiatives australia
  • Healthcare digital health
  • Healthcare patient support
  • Healthcare provider networks
  • Services
  • Healthcare claims management
  • Health care and social assistance
  • Healthcare delivery
  • Healthcare customer satisfaction
  • Healthcare health delivery
  • Healthcare health system reform strategies australia
  • Healthcare health data analytics
  • Community programs
  • Healthcare provider network
  • Private health cover
  • Ambulance cover
  • Family health cover
  • Singles cover
  • Couples cover
  • Corporate health cover
  • Overseas health cover
  • Income protection
  • Student health cover
  • Medibank app
  • Claim support
  • Hospital admission
  • Dental benefits
  • Optical benefits
  • Wellness rewards
  • Pre-existing conditions
  • Mental health support
  • Global travel insurance
  • Accidental injury benefit
  • 24/7 nurse support
  • Health membership
  • Discount rates
  • Insurance premiums
  • Member perks
  • Critical illness cover
  • Total and permanent disability
  • Child cover
  • Live better rewards
  • Insurance comparison
  • Health cover for teachers
  • Annual multi-trip travel insurance
  • Cover by life stage
  • Discounts for corporate members
  • Routine care insurance
  • Medical only travel cover
  • Comprehensive travel insurance
  • Family discounts
  • Waiting periods for extras
  • Conversion from other funds
  • Health care
  • Health, wellness & fitness
  • Hospital & health care
  • Environmental services
  • Renewables & environment
  • Information technology & services

Technologies Used

  • AWS SDK for JavaScript
  • Adobe Media Optimizer
  • Amadesa
  • Amazon AWS
  • Amazon CloudFront
  • Apache
  • Atlassian Cloud
  • Bing Ads
  • Bootstrap Framework
  • CSC Corporate Domains
  • Cedexis Radar
  • DoubleClick
  • DoubleClick Conversion
  • DoubleClick Floodlight
  • Ensighten
  • Facebook Custom Audiences
  • Facebook Login (Connect)
  • Facebook Widget
  • FullStory
  • Google AdWords Conversion
  • Google Analytics
  • Google Analytics Ecommerce Tracking
  • Google Dynamic Remarketing
  • Google Font API
  • Google Maps
  • Google Maps (Non Paid Users)
  • Google Play
  • Google Tag Manager
  • Hotjar
  • Hubspot
  • Krux
  • Linkedin Marketing Solutions
  • LiveChat
  • LivePerson Monitor
  • Microsoft Office 365
  • Mobile Friendly
  • New Relic
  • Omniture (Adobe)
  • Paypal
  • React Redux
  • Route 53
  • Thawte Seal
  • Trustpilot
  • Vimeo
  • Visual Website Optimizer
  • VueJS
  • WP Engine
  • WordPress.org
  • YouTube
  • reCAPTCHA

Affiliated Organizations & Regional Branches

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