MediaAlpha | Company Profile - Revenue, Headcount, Tech Stack, Contacts
Contact Information
Industry & Market
Company Metrics
Funding Information
Headcount Distribution
By Department
Department Breakdown
Technology Stack
Analytics & Tracking
Social & Marketing
Email & Communication
Keywords & Focus Areas
MediaAlpha
Overview
MediaAlpha is a marketing technology company based in Los Angeles, California, founded in 2011. The company operates proprietary exchange platforms that facilitate real-time, transparent transactions between advertisers and publishers in performance-based digital media. MediaAlpha focuses on programmatic advertising technology, enabling data-driven connections that optimize customer acquisition and enhance return on investment through features like real-time bidding and audience segmentation.
The platform supports transparent marketplaces for multiple industries including insurance, travel, education, personal finance, home services, financial services, and e-commerce. MediaAlpha emphasizes transparency and deep consumer insights, allowing partners to target effectively and invest efficiently. With a presence across North America and Asia, the organization fosters a culture of curiosity and accountability to drive innovation and long-term success for partners.
Basic Information
| Industry | Marketing & advertising |
|---|---|
| Founded | 2011 |
| Revenue | 1.1B |
| Headquarters | 700 South Flower Street, Suite 640, Los Angeles, CA 90017, United States |
| Languages | English |
| Parent Organization | White Mountains Capital |
| Alexa Ranking | 31,772 |
Contact Details
- Phone: +1 213-316-6256
- Website: mediaalpha.com
- LinkedIn: linkedin.com/company/mediaalpha
Key Focus Areas & Initiatives
- Supply side platform
- Artificial intelligence
- Native search
- Native advertising
- Data science
- Yield optimization
- Demand management
- Meta search
- Transparency in media exchanges
- Vertical search
- Call tracking
- Comparison search
- Insure tech
- Demand side platform
- Advertising exchange
- Programmatic advertising
- Vertical search media
- Customer acquisition
- Media automation
- Realtime exchange
- Predictive analytics
- Realtime bidding
- Publisher platform
- Insurance sector solutions
- Demand platform
- Lead generation
- Real estate advertising
- B2B services
- Health insurance marketing
- Customer engagement
- Life insurance solutions
- Information technology & services
- Enterprise software
- Sales innovation
Technologies Used
- AI
- ActiveProspect
- Adobe Marketing Cloud
- Amazon CloudFront
- Amazon EC2
- Amazon S3
- Amazon Web Services (AWS)
- Apache
- Atlassian Cloud
- Azure Linux Virtual Machines
- BugHerd
- Facebook Custom Audiences
- Facebook Login (Connect)
- Facebook Widget
- Flywheel
- Gmail
- Google Analytics
- Google Apps
- Google Tag Manager
- Gravity Forms
- Greenhouse.io
- Hubspot
- Incapsula
- IoT
- MediaAlpha
- Microsoft Excel
- Microsoft Exchange Server 2003
- Microsoft Office 365
- Mobile Friendly
- Perl
- Phoenix
- Remote
- Route 53
- Sage Intacct
- Salesforce
- Shutterstock
- Slack
- WordPress.org
- reCAPTCHA
Affiliated Organizations & Regional Branches
- Healthplans.com
- Health Plans
Community
