Mars

Overview

Mars, Inc. is a privately held global company specializing in food and veterinary services, founded in 1911 by Franklin Clarence Mars in Tacoma, Washington. Known for its extensive portfolio, the company has established itself as a significant player in the confectionery, food, and pet care sectors. With headquarters near Washington D.C. and major manufacturing hubs in Chicago and Europe, Mars maintains a robust global presence.

The company offers a diverse array of products across three main categories. In confectionery and snacks, its iconic brands include SNICKERS®, M&M's®, and Twix®. The food segment is anchored by rice products under the Uncle Ben’s® brand, a leading name in the U.S. market. In pet care, Mars provides nutrition and health products through well-known brands such as Pedigree®, Whiskas®, and Royal Canin®, serving a broad customer base of general consumers, households, and pet owners worldwide.

Basic Information

Contact Details

• Phone: +1 703-821-4900
• Website: mars.com
• LinkedIn: linkedin.com/company/mars

Key Focus Areas & Initiatives

• mars petcare
• mars food
• mars edge
• mars wrigley
• food & beverage manufacturing
• water recycling technologies
• corporate governance
• plant-based food innovation
• sustainable packaging
• heritage chocolate lines
• stakeholder engagement
• global presence
• pet nutrition
• innovation
• responsible marketing
• pet tech startups
• nutritional science for pets
• product development
• net zero
• global markets
• carbon-neutral manufacturing
• e-commerce
• pet wellness programs
• pet care
• organic food acquisitions
• animal welfare initiatives
• d2c
• corporate culture
• innovation strategy
• private ownership
• supply chain transparency
• diversity and inclusion
• chocolates
• animal welfare
• sustainable agriculture
• sustainable cocoa
• climate commitments
• efficiency
• pet health services
• sustainable seafood sourcing
• environmental impact
• responsible sourcing
• sustainable rice farming
• ethical sourcing
• digital marketing
• b2c
• market growth
• responsibility
• animal food manufacturing
• brand innovation
• food manufacturing
• food & beverage retail
• genomic research in cocoa
• retail
• water stewardship
• digital transformation
• technological innovation
• consulting
• snacks
• animal diagnostics
• pet behavioral health
• veterinary clinics
• supply chain
• community engagement
• market diversification
• supply chain sustainability
• life sciences
• ethical business
• climate change mitigation in agriculture
• sustainability
• supply chain management
• sustainable supply chain solutions
• corporate philanthropy
• consumer products
• corporate responsibility
• historic brand collaborations
• food safety
• food products
• space food innovations
• carbon neutrality
• market expansion
• market share
• sustainable palm oil
• quality
• renewable energy
• social responsibility
• sustainable development
• global operations
• carbon offset programs
• confectionery
• sustainable farming partnerships
• chocolate
• veterinary services
• employee well-being
• long-term vision
• brand management
• brand portfolio
• climate-smart agriculture
• climate action
• b2b
• sustainable sourcing
• recyclable packaging
• animal health diagnostics
• renewable energy use in manufacturing
• product innovation
• services
• climate resilience in agriculture
• mutuality
• animal welfare certifications
• pet health
• snacking
• food and nutrition
• sustainable food
• carbon emissions reduction
• healthy dog food
• wellbeing
• chocolate brand
• dog and cat foods
• healthy lifestyles
• ingredients sourcing
• family-owned business
• business ethics
• market innovation
• dietary health
• nutrition research
• waste reduction
• animal companionship
• health monitoring for pets
• consumer satisfaction
• regenerative agriculture
• community support
• environmental sustainability
• forest preservation
• agriculture practices
• healthy pet lifestyle
• breeds assessment
• dna testing for pets
• data-driven insights
• pet adoption programs
• inclusive work culture
• pet food formulation
• adult dog care
• treats and snacks
• healthcare
• food
• petcare
• food production
• consumer internet
• consumers
• internet
• information technology & services
• marketing & advertising
• food & beverages
• consumer goods
• environmental services
• renewables & environment
• logistics & supply chain
• clean energy & technology
• health care
• health, wellness & fitness
• hospital & health care

Technologies Used

• AT Internet
• Adform
• Adobe Media Optimizer
• AppNexus
• Bootstrap Framework
• Cedexis Radar
• DoubleClick
• DoubleClick Conversion
• DoubleClick Floodlight
• Dropbox
• Drupal
• ExactTarget
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Fastly CDN
• GetFeedback
• Google AdSense
• Google AdWords Conversion
• Google Analytics
• Google Analytics Ecommerce Tracking
• Google Dynamic Remarketing
• Google Font API
• Google Maps
• Google Plus
• Google Tag Manager
• Linkedin Marketing Solutions
• Mailchimp Mandrill
• MediaMath
• Mobile Friendly
• New Relic
• OneTrust
• Outlook
• Qualtrics
• Route 53
• Ruby On Rails
• Salesforce
• Salesforce Live Agent
• Salesforce Service Cloud
• Shutterstock
• SignalR
• Stripe
• Varnish
• Vimeo
• VueJS
• Wistia
• WordPress.org
• Workday
• Workday Recruit
• Yandex Metrica
• YouTube
• Zencoder
• reCAPTCHA

Affiliated Organizations & Regional Branches

• Antech Diagnostics
• Champion Petfoods
• Wisdom Panel
• Better Cities For Pets
• Kellanova
• MARS Horsecare UK Ltd.
• Foodspring GmbH
• Royal Canin
• Juicy Fruit
• Snickers
• ANTAGENE
• 玛氏食品(中国)有限公司
• Natura Pet Products
• Royal Canin Russia
• mms.com Business
• Pretty Litter Magazine
• Suzi Wan France
• SHEBA PERFUME LTD
• Wellbeloved
• Preferred Brands International, Inc.
• AniCura
• VCA West Los Angeles Animal Hospital
• Skittles
• Dolmio
• Kinship
• Mars Veterinary Health
• Cocoavia
• CESAR® Canine Cuisine
• Eukanuba Uruguay
• Dove Chocolate
• Ethel M Chocolates
• Nature's Bakery
• Hotel Chocolat
• Genoscoper Laboratories, a division of Wisdom Health
• Linnaeus
• Pedigree (Div of Mars)
• Antech Corporation
• SYNLAB International
• KIND
• WALTHAM
• Kellogg Company
• TEMPTATIONS™
• M&M Mars
• BluePearl Pet Hospital
• American Heritage Historic Chocolate
• ThreeMusketeers
• Seeds of Change Charitable Trust (SoC-CT)
• Twix
• Orbit Gum
• Orijen - Branding and Marketing Communications
• LightDeck Diagnostics
• Kevin's Natural Foods
• PrettyLitter
• Trü Frü
• ANTECH Asia
• Nom Nom
• The Nutro Company
• Iams
• Mars Fishcare Inc