Liberty Group South Africa

Overview

Liberty Group South Africa is a prominent Pan-African financial services company based in Johannesburg. Founded in 1957, it has grown from a life insurer into a comprehensive provider of financial solutions across multiple African countries, including Kenya and Namibia. As a wholly owned subsidiary of Liberty Holdings Limited, which is part of the Standard Bank Group, it serves over 3.2 million clients, including individuals, businesses, and institutional investors.

The company offers a wide range of products, including insurance solutions such as critical illness cover, disability cover, and life protection. It also provides investment options like retirement savings plans and offshore investments, along with business solutions that include group risk solutions and consulting services. The organization emphasizes financial education and client empowerment, helping customers make informed financial decisions while focusing on modernizing its operational systems for greater efficiency.

Basic Information

Contact Details

• Phone: +27 860 456 789
• Website: liberty.co.za
• LinkedIn: linkedin.com/company/liberty-group

Key Focus Areas & Initiatives

• life
• investment
• health
• business
• properties
• advice
• wealth management
• wealth planning
• investment portfolios
• african markets
• personal insurance
• corporate solutions
• employee benefit solutions
• benefits payment solutions
• client services
• south africa
• business insurance
• digital banking
• disability cover
• financial consulting
• real estate holdings
• group risk solutions
• insurance
• investment advisory
• liberty community trust
• retirement benefit taxation
• wealth accumulation
• sustainability initiatives
• wealth growth
• regional banking
• saas
• digital solutions
• financial technology
• investment funds
• real estate investments
• fund transfer processes
• financial security
• benefits tracing
• regional presence
• insurance claims
• customer service
• unclaimed benefits management
• life insurance
• employee benefits administration
• fund administration
• insurance solutions
• fund deregistration
• client engagement
• critical illness
• benefits claim process
• market penetration
• member data enhancement
• investment solutions
• subsidiary
• retirement reform
• member benefit claims
• asset management
• group risk
• legacy fund deregistration
• regional operations
• regional expansion
• investment products
• financial advisory
• two-pot retirement system
• critical illness cover
• investment management
• retirement planning
• funeral cover
• income protection
• insurance products
• market expansion
• financial services
• fund fact sheets
• retirement benefit options
• fund re-instatement
• wealth management services
• insurance claims processing
• benefits tracing initiatives
• financial planning
• unclaimed benefits
• wealth creation
• employee benefits
• offshore investments
• liberty two-pot retirement
• life protection
• retirement reform initiatives
• fund deregistration project
• consulting services
• benefits transfer
• african financial services
• wealth advisory
• real estate
• financial backing
• asset management platform
• retirement savings
• banking and finance
• benefits re-instatement
• retirement benefit management
• sponsorship programs
• retirement funds
• benefits claim procedures
• digital financial services
• asset management services
• financial infrastructure
• b2b
• b2c
• consulting
• services
• retail
• direct life, health, and medical insurance carriers
• management consulting
• computer software
• information technology & services
• finance technology

Technologies Used

• Adobe Media Optimizer
• Atlassian Cloud
• Cedexis Radar
• CloudFlare
• CloudFlare CDN
• CloudFlare Hosting
• Create React App
• DoubleClick
• DoubleClick Conversion
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Google AdWords Conversion
• Google Dynamic Remarketing
• Google Font API
• Google Tag Manager
• Linkedin Marketing Solutions
• Mailchimp Mandrill
• Microsoft Office 365
• Microsoft Sharepoint
• Mimecast
• Mobile Friendly
• Outlook
• Pardot
• Ruxit
• The Trade Desk
• Twitter Advertising
• UltraDns
• Vimeo
• VueJS
• WordPress.org
• YouTube
• reCAPTCHA

Affiliated Organizations & Regional Branches

• Liberty Two Degrees | part of the Standard Bank Group