Haypp Group | Company Profile - Revenue, Headcount, Tech Stack, Contacts

Haypp Group | Company Profile - Revenue, Headcount, Tech Stack, Contacts

Updated January 21, 2026
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Haypp Group is a global e-commerce company focused on promoting smoke-free alternatives to traditional smoking.

Employees121
Revenue$334.9M

Industry & Market

Primary Industry
retail
Location
Stockholm, Stockholm County, Sweden
Public Trading
STO: HAYPP.ST

Funding Information

Annual Revenue
$334,917,000
Publicly traded company

Headcount Distribution

Total Employees
121
Departments
19

By Department

Department Breakdown

Engineering
Business Development
Support
Finance
Media And Commmunication
Data Science
Others

Keywords & Focus Areas

retailregulatory expertisemarket transformationonline retailsnus online salesconsumer goodsconsumer-focusedproduct innovationmarket expansionb2ce-commerceregulatory compliancedigital marketingmarket analysisnicotine pouch markethealth and wellnessportfolio managementsupply chain managementproduct developmentcustomer experience+10 more
30 total keywords

Overview

Haypp Group is a global e-commerce company focused on promoting smoke-free alternatives to traditional smoking. With a presence in six countries across Europe and the USA, it operates eleven distinct brands and serves over 1.1 million active consumers. The company is listed on Nasdaq First North and combines its e-commerce expertise with regulatory knowledge to drive change in the nicotine industry.

It offers a variety of tobacco-free nicotine products, including nicotine pouches and vape products. The Haypp UK brand features over 900 curated items from established and emerging manufacturers, all of which undergo independent laboratory testing for quality and safety. The group also runs an independent testing platform called Nicoleaks, providing transparent product analysis to help customers make informed choices. The company is dedicated to sustainability, market transformation, and regulatory collaboration, ensuring a safe and responsible market with high standards and a focus on customer interests.

Key Metrics

Total Employees
XXXX
Total number of employees
Engineering
XX
Number of employees in the engineering department
Sales Team
$XX
Number of employees in the sales department
Marketing
XX
Number of employees in the marketing department
Founded
XXXX
Year the company was founded
Revenue
$XXX,XXX,XXX
Total revenue of the company
Total Funding
$XXX M
Total funding of the company
Market Cap
$XXX,XXX
Market cap of the company

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Contact

Company
Haypp Group
Headquarters
43 birger jarlsgatan, stockholm, stockholm county, sweden
Founded
2009
Industry
Retail

Technology Stack

Analytics & Tracking

Not found

Social & Marketing

Not found

Database & Backend

Not found

Cloud & Infrastructure

Atlassian CloudCloudFlare HostingCloudflare DNS

Productivity

Not found

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