Haypp Group | Company Profile
Contact Information
Industry & Market
Company Metrics
Funding Information
Headcount Distribution
By Department
Department Breakdown
Technology Stack
Email & Communication
Keywords & Focus Areas
Haypp Group
Overview
Haypp Group is a global e-commerce company focused on promoting smoke-free alternatives to traditional smoking. With a presence in six countries across Europe and the USA, it operates eleven distinct brands and serves over 1.1 million active consumers. The company is listed on Nasdaq First North and combines its e-commerce expertise with regulatory knowledge to drive change in the nicotine industry.
It offers a variety of tobacco-free nicotine products, including nicotine pouches and vape products. The Haypp UK brand features over 900 curated items from established and emerging manufacturers, all of which undergo independent laboratory testing for quality and safety. The group also runs an independent testing platform called Nicoleaks, providing transparent product analysis to help customers make informed choices. The company is dedicated to sustainability, market transformation, and regulatory collaboration, ensuring a safe and responsible market with high standards and a focus on customer interests.
Basic Information
| Industry | Retail |
|---|---|
| Founded | 2009 |
| Revenue | 334.9M |
| Headquarters | 43 Birger Jarlsgatan, 111 45 Stockholm, Stockholm County, Sweden |
| Parent Organization | Publicly traded (HAYPP.ST, STO) |
Contact Details
- Phone: +46 708 15 39 83
- Website: hayppgroup.com
- LinkedIn: linkedin.com/company/haypp-group
Key Focus Areas & Initiatives
- Retail
- Regulatory expertise
- Market transformation
- Online retail
- Snus online sales
- Consumer goods
- Consumer-focused
- Product innovation
- Market expansion
- B2C
- E-commerce
- Regulatory compliance
- Digital marketing
- Market analysis
- Nicotine pouch market
- Health and wellness
- Portfolio management
- Supply chain management
- Product development
- Customer experience
- Smokeless tobacco
- Smoke-free products
- Reduced risk alternatives
- Nordic tobacco market
- Nicotine pouches
- Sustainability
- Consumer insight
- Product safety
- D2C
- Healthtech
- Harm reduction
- Legal
- Distribution
- Consumer products & retail
- Consumer internet
- Consumers
- Internet
- Information technology & services
- Marketing & advertising
- Health, wellness & fitness
- Logistics & supply chain
- Environmental services
- Renewables & environment
Technologies Used
- AI
- Android
- Atlassian Cloud
- CloudFlare Hosting
- Cloudflare DNS
- DigitalOcean
- Klaviyo
- Microsoft Office 365
- Outlook
Community
