Groupon

Overview

Groupon is an American e-commerce company founded in 2008 by Andrew Mason, Eric Lefkofsky, and Brad Keywell. It specializes in offering group discounts through digital coupons, allowing consumers to purchase discounted vouchers for local goods, services, and experiences. The company’s unique "tipping point" model requires a minimum number of buyers to activate a deal, promoting collective buying power and encouraging social sharing.

The platform provides a diverse range of discounted deals across various categories, including dining, health and beauty, travel, entertainment, and retail. Users can access these deals through the website and mobile apps, redeeming coupons at local merchants or for online services. Groupon effectively connects consumers seeking savings with local businesses looking to increase customer traffic through cost-effective promotions, helping businesses reach new customers and enhance their visibility.

Basic Information

Contact Details

• Phone: +1 312-334-1579
• Website: groupon.com
• LinkedIn: linkedin.com/company/groupon

Key Focus Areas & Initiatives

• Group discounts & digital coupons
• Local commerce facilitation
• Community growth & engagement
• E-commerce marketplace operations
• Retail, travel & entertainment deals
• Marketing campaigns & promotions
• Customer acquisition & retention
• Mobile app development
• Digital marketing solutions
• Merchant support tools
• Online deal activation & management
• Performance analytics for merchants

Technologies Used

• Adobe Media Optimizer
• Akamai
• Akamai DNS
• Bluekai
• Cedexis Radar
• Gmail
• Google Apps
• Google Font API
• Google Plus
• Google Tag Manager
• Mobile Friendly
• Multilingual
• Ooyala
• Qualtrics
• React Redux
• Remote
• Salesforce
• Vimeo
• VueJS
• Webflow
• WordPress.org
• Workday Recruit
• YouTube
• Zendesk
• reCAPTCHA

Affiliated Organizations & Regional Branches

• LivingSocial
• Laçador de Ofertas
• Groupon International Limited. Tous Droits R
• Ideel Inc
• Beeconomic.com
• Peixe Urbano Web Servicos Digitais
• ANDREANI LTD
• Plumfare
• Presence AI
• Groupon, Inc
• Groupon
• Savored
• Commerce Interface
• Ticket Monster - Acquired by EBG in 2018
• PrettyQuick
• Glassmap (acquired by Groupon)
• Order Up!
• Groupon
• vouchercloud
• SnapSaves
• Zappedy
• OpenCal
• Crowdmass Pty Ltd
• Groupon