Groupon

Overview

Groupon is an American e-commerce company founded in 2008 by Andrew Mason, Eric Lefkofsky, and Brad Keywell. It specializes in offering group discounts through digital coupons, allowing consumers to purchase discounted vouchers for local goods, services, and experiences. The company’s unique "tipping point" model requires a minimum number of buyers to activate a deal, promoting collective buying power and encouraging social sharing.

The platform provides a diverse range of discounted deals across various categories, including dining, health and beauty, travel, entertainment, and retail. Users can access these deals through the website and mobile apps, redeeming coupons at local merchants or for online services. Groupon effectively connects consumers seeking savings with local businesses looking to increase customer traffic through cost-effective promotions, helping businesses reach new customers and enhance their visibility.

Basic Information

Industry	information technology & services
Founded	2008
Revenue	$486.7M
Headquarters	600 West Chicago Avenue, Chicago, Illinois, 60654, United States
Languages	English, German
Alexa Ranking	4676

Contact Details

Key Focus Areas & Initiatives

Group discounts & digital coupons
Local commerce facilitation
Community growth & engagement
E-commerce marketplace operations
Retail, travel & entertainment deals
Marketing campaigns & promotions
Customer acquisition & retention
Mobile app development
Digital marketing solutions
Merchant support tools
Online deal activation & management
Performance analytics for merchants

Technologies Used

Adobe Media Optimizer
Akamai
Akamai DNS
Bluekai
Cedexis Radar
Gmail
Google Apps
Google Font API
Google Plus
Google Tag Manager
Mobile Friendly
Multilingual
Ooyala
Qualtrics
React Redux
Remote
Salesforce
Vimeo
VueJS
Webflow
WordPress.org
Workday Recruit
YouTube
Zendesk
reCAPTCHA

Groupon | Company Profile