FreeWheel | Company Profile - Revenue, Headcount, Tech Stack, Contacts
FreeWheel is a global technology company owned by Comcast, specializing in television and video advertising platforms.
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Overview
FreeWheel is a global technology company owned by Comcast, specializing in television and video advertising platforms. Founded in 2007 and headquartered in New York City, it offers software solutions that enable publishers, advertisers, and media buyers to manage and optimize premium video ad inventory across multiple screens and sales channels. Its approach targets the evolving "New TV Ecosystem," covering streaming, connected TV, and traditional video formats.
Core offerings include a Unified Advertising Platform, a private marketplace called FourFronts, and the FreeWheel Streaming Hub, integrating with partners such as Roku. The company provides advisory services and advanced targeting, enhancing ad sales for various channels and events. Operating in nine countries, FreeWheel emphasizes interoperability to streamline global advertising transactions.
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