Forever New Clothing

Overview

Forever New Clothing is an Australian womenswear fashion brand founded in Melbourne in 2006. The company specializes in high-quality, feminine clothing and accessories that blend timeless designs with seasonal trends. With nearly 400 retail and concession stores across over 25 countries, including Australia, New Zealand, and the UAE, it has established itself as a global player while maintaining its Australian roots in design.

The brand offers a range of effortlessly wearable collections for women, featuring stylish silhouettes and quality fabrics suitable for various occasions. It positions itself as an affordable luxury brand, focusing on contemporary women's fashion with an emphasis on ethical practices and sustainability. The company supports its operations with advanced IT infrastructure, ensuring consistency and efficiency across its global retail presence.

Basic Information

Contact Details

• Phone: +61 8 9481 2325
• Website: forevernew.com.au
• LinkedIn: linkedin.com/company/forever-new-clothing

Key Focus Areas & Initiatives

• sustainable fashion
• online shopping
• d2c
• petite fashion
• women's clothing
• fashion trends
• e-commerce
• women's accessories
• retail clothing
• retail store
• women's apparel
• affordable luxury
• shoes
• apparel manufacturing
• evening wear
• jewelry
• boutique fashion
• international expansion
• retail management
• workwear collection
• fashion retail
• fashion supply chain
• curve clothing
• luxury fashion
• fashion marketing
• occasion dresses
• sustainable materials
• global retail
• brand ambassadors
• boutique clothing
• trend-inspired fashion
• fashion collaborations
• clothing brand
• b2c
• clothing
• fashion accessories
• seasonal collections
• bags
• fast fashion
• mobile app
• retail
• women's dresses
• fashion collection
• jewellery
• accessories
• women's fashion
• fashion industry
• women's footwear
• dresses
• eventwear
• tops
• separates
• petite clothing
• bag
• bridesmaid dresses
• wedding guest dresses
• party dresses
• evening dresses
• cocktail dresses
• formal dresses
• workwear
• tops for women
• pants for women
• skirts
• knitwear
• jumpsuits
• sleepwear
• gift cards
• promotions
• sale items
• new arrivals
• sunglasses
• hats
• hair accessories
• signature accessories
• flats
• heels
• sandals
• denim clothing
• shopping online
• free shipping
• rewards program
• size guide
• store locator
• click and collect
• reserve in-store
• loyalty points
• customer account
• shipping options
• return policy
• manufacturing
• distribution
• consumer products & retail
• consumer internet
• consumers
• internet
• information technology & services
• consumer goods
• luxury goods & jewelry
• mechanical or industrial engineering
• fashion
• shopping

Technologies Used

• Amazon AWS
• Fastly CDN
• Magento
• Magento 2 Enterprise
• Magento Enterprise
• MailChimp SPF
• Mailchimp Mandrill
• Microsoft Office 365
• Mimecast
• NetSuite
• React
• Render
• Sendgrid
• Zendesk

Affiliated Organizations & Regional Branches