Empik Group

Overview

Empik Group is a prominent Polish retail company that specializes in cultural goods and family entertainment products. Founded over 75 years ago and based in Warsaw, it operates more than 300 stores across Poland and is expanding into Ukraine, earning recognition as a trusted brand in the Polish retail landscape.

The organization offers a diverse range of products such as books, music, films, games, stationery, electronics, and health and beauty items. Empik also provides photo services and language education. With a robust e-commerce platform alongside its physical stores, the company serves over 10 million shoppers annually, featuring more than 1.5 million products online. By leveraging modern technology to optimize operations and inventory management, Empik Group ensures a seamless experience for both in-store and online shoppers.

Basic Information

Contact Details

• Phone: +48 22 462 72 50
• Website: empik.com
• LinkedIn: linkedin.com/company/empik-group

Key Focus Areas & Initiatives

• Distribution of culture related products
• Omnichannel marketplace and retail technology
• E-commerce and physical retail optimization
• Brand recognition in Poland
• Retail logistics and inventory management
• Health and beauty products
• Customer loyalty and digital content licensing
• Media and publishing services
• Operational efficiency in the retail supply chain
• Home decor, fashion, and toys
• Digital marketing and customer data analytics
• Audiobooks and e-book platform
• Digital publishing and content delivery
• Retail digital strategy and marketplace seller support
• Market expansion in Europe
• Educational services and bookstore
• Event tickets and marketplace promotion
• Personalized gifts and gift ideas
• Subscription services and premium membership

Technologies Used

• 33Across
• Adform
• Adobe Media Optimizer
• Amadesa
• AppNexus
• Bing Ads
• Cedexis Radar
• CloudFlare
• CloudFlare Hosting
• Cloudflare DNS
• Criteo
• DoubleClick
• DoubleClick Conversion
• DoubleClick Floodlight
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Google AdSense
• Google AdWords Conversion
• Google Analytics
• Google Dynamic Remarketing
• Google Font API
• Google Maps
• Google Maps (Non Paid Users)
• Google Play
• Google Tag Manager
• Hotjar
• Linkedin Marketing Solutions
• Microsoft Office 365
• Mobile Friendly
• OpenX - Exchange
• Outlook
• Paczkomaty
• RTB House
• Rubicon Project
• Taboola
• Taboola Newsroom
• Tradedoubler
• TripleLift
• Twitter Advertising
• Vimeo
• WordPress.org
• YouTube
• reCAPTCHA

Affiliated Organizations & Regional Branches

• Empik Bilety