Cracker Barrel | Company Profile - Revenue, Headcount, Tech Stack, Contacts
Cracker Barrel Old Country Store, Inc.
Industry & Market
Funding Information
Headcount Distribution
By Department
Department Breakdown
Keywords & Focus Areas
Overview
Cracker Barrel Old Country Store, Inc. is a publicly traded American restaurant chain and retail company founded in 1969 in Lebanon, Tennessee. The company specializes in Southern comfort food served in a nostalgic country store atmosphere, complete with an attached gift shop. It recreates the experience of traditional rural country stores, featuring checkers tables, antiques, and a strong focus on hospitality for highway travelers.
The chain operates full-service, casual dining restaurants serving a variety of Southern homestyle cuisine including breakfast pancakes, fried chicken, country ham, and biscuits. Each location also features a gift shop stocked with nostalgic items such as candies, antiques, and home goods. With over 660 locations across 45 U.S. states, the company targets travelers and delivers a relaxed, community-focused, family-friendly dining experience.
Key Metrics
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Contact
Technology Stack
Analytics & Tracking
Social & Marketing
Database & Backend
Cloud & Infrastructure
Productivity
How to sell to Cracker Barrel
Buyer Teams to Target
Operations & Restaurant Management
Vice President of Operations, Director of Restaurant Operations, Regional Operations Manager, Restaurant General Manager, District Manager, Store ManagerMarketing & Guest Experience
Chief Marketing Officer, Director of Marketing, Customer Experience Manager, Brand Strategy Manager, Digital Marketing Manager, Loyalty Program ManagerInformation Technology & Digital
Chief Information Officer, Director of IT, Head of Digital Transformation, IT Infrastructure Manager, E-commerce Manager, Application Development ManagerSupply Chain & Procurement
Vice President of Supply Chain, Director of Procurement, Supply Chain Manager, Category Manager, Logistics Manager, Inventory Control ManagerWhat they buy
- Restaurant kitchen equipment and supplies
- Food and beverage ingredients
- Retail merchandise and gift items
- Point-of-sale and payment solutions
- Customer experience and loyalty software
- Business analytics and CRM platforms
- Facilities maintenance and cleaning services
Signals to watch
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