Cracker Barrel | Company Profile - Revenue, Headcount, Tech Stack, Contacts

Updated April 7, 2026

Industry & Market

No industry information available

Funding Information

No funding information available

Headcount Distribution

No headcount data available

Department Breakdown

No department data available

Keywords & Focus Areas

No keywords available

Overview

Cracker Barrel Old Country Store, Inc. is a publicly traded American restaurant chain and retail company founded in 1969 in Lebanon, Tennessee. The company specializes in Southern comfort food served in a nostalgic country store atmosphere, complete with an attached gift shop. It recreates the experience of traditional rural country stores, featuring checkers tables, antiques, and a strong focus on hospitality for highway travelers.

The chain operates full-service, casual dining restaurants serving a variety of Southern homestyle cuisine including breakfast pancakes, fried chicken, country ham, and biscuits. Each location also features a gift shop stocked with nostalgic items such as candies, antiques, and home goods. With over 660 locations across 45 U.S. states, the company targets travelers and delivers a relaxed, community-focused, family-friendly dining experience.

Key Metrics

Total Employees
XXXX
Total number of employees
Engineering
XX
Number of employees in the engineering department
Sales Team
$XX
Number of employees in the sales department
Marketing
XX
Number of employees in the marketing department
Founded
XXXX
Year the company was founded
Revenue
$XXX,XXX,XXX
Total revenue of the company
Total Funding
$XXX M
Total funding of the company
Market Cap
$XXX,XXX
Market cap of the company

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Contact

Founded
1969
Languages
English
Industry
restaurants

Technology Stack

Analytics & Tracking

Adobe AnalyticsGoogle AnalyticsGoogle Tag ManagerYahoo Analytics

Social & Marketing

Facebook Custom AudiencesFacebook Like ButtonFacebook Login (Connect)Facebook Widget+2 more

Database & Backend

Google Font API

Cloud & Infrastructure

Atlassian Cloud

Productivity

Not found

How to sell to

Buyer Teams to Target

Operations & Restaurant Management

Vice President of Operations, Director of Restaurant Operations, Regional Operations Manager, Restaurant General Manager, District Manager, Store Manager

Marketing & Guest Experience

Chief Marketing Officer, Director of Marketing, Customer Experience Manager, Brand Strategy Manager, Digital Marketing Manager, Loyalty Program Manager

Information Technology & Digital

Chief Information Officer, Director of IT, Head of Digital Transformation, IT Infrastructure Manager, E-commerce Manager, Application Development Manager

Supply Chain & Procurement

Vice President of Supply Chain, Director of Procurement, Supply Chain Manager, Category Manager, Logistics Manager, Inventory Control Manager

What they buy

  • Restaurant kitchen equipment and supplies
  • Food and beverage ingredients
  • Retail merchandise and gift items
  • Point-of-sale and payment solutions
  • Customer experience and loyalty software
  • Business analytics and CRM platforms
  • Facilities maintenance and cleaning services

Signals to watch

πŸ—ΊοΈ Opening of new restaurant locationsπŸ«‚ Executive or leadership team changesπŸ“† Large-scale hiring for operations or IT positionsπŸš€ Rollout of new menu items or retail productsπŸ’» Investment in new digital technology or platforms🀝 Announced strategic partnerships or collaborations

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