Clarks

Overview

Clarks is a British footwear manufacturer and retailer, established in 1825 by brothers Cyrus and James Clark in Street, Somerset. The company began by producing sheepskin rugs and slippers, evolving into the world's largest shoe manufacturer known for its commitment to comfort, quality, and innovative design.

Clarks specializes in footwear for all ages, with a strong emphasis on anatomical fit. Notable products include the Hygienic range, which features foot-shaped shoes, and the iconic Desert Boot, launched in 1950. The company has a rich history of innovation, utilizing various materials and technologies to enhance comfort, such as polyurethane and Active Air. Clarks operates over 1,000 branded stores and franchises worldwide, focusing on direct consumer sales while upholding values rooted in craftsmanship and social progress.

Basic Information

Contact Details

• Phone: +44 145 844 3131
• Website: clarks.com
• LinkedIn: linkedin.com/company/clarks

Key Focus Areas & Initiatives

• Footwear design
• Retail expertise
• Consumer trust
• Global footwear branding
• Shoe style development
• Innovative shoe materials
• Comfort technology advancements
• Heritage and craftsmanship
• Sustainable manufacturing practices
• Direct-to-consumer retail
• Children's footwear innovation
• Streetwear and fashion collaborations
• Custom fit and sizing systems
• Foot health and biomechanics
• E-commerce and online shopping
• Desert Boot and Wallabee iconic collections
• Active Air sole technology
• Limited edition collaborations

Technologies Used

• AWS Transfer for SFTP
• Adobe Creative Suite
• Adobe Media Optimizer
• Adobe Photoshop
• Affiliate Window
• AgilOne
• Amazon AWS
• Amazon SES
• Amplience
• Basecamp
• Bash
• Bing Ads
• Bootstrap Framework
• BounceExchange
• Brocade
• CSS
• Cedexis Radar
• CloudFlare
• CloudFlare CDN
• CloudFlare Hosting
• Cloudinary
• DoubleClick
• DoubleClick Conversion
• DoubleClick Floodlight
• Douyin
• Eaglestats
• ElasticEmail
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Figma
• Gem
• Git
• Google AdWords Conversion
• Google Analytics
• Google Dynamic Remarketing
• Google Font API
• Google Maps
• Google Tag Manager
• HTML Pro
• IBM AIX
• IBM PowerHA
• IBM Spectrum
• IBM Storage Suite for IBM Cloud Paks
• IBM Workload Scheduler
• Javascript
• Klarna
• Linkedin Marketing Solutions
• Linkshare
• Microsoft Azure Monitor
• Microsoft Excel
• Microsoft Office
• Microsoft Office 365
• Microsoft PowerPoint
• Microsoft-IIS
• Mobile Friendly
• Monetate
• NIPR
• New Relic
• Ning
• Outlook
• Postpresso
• React
• Red Hat
• SAP
• SUSE
• Salesforce
• Scene7
• Tor
• UltraDns
• Upsellit
• Vimeo
• WeChat Work
• Weibo
• YouTube
• Zendesk
• reCAPTCHA
• redvertisement

Affiliated Organizations & Regional Branches

• Clarks Official Site
• Clarks Future Footwear Ltd
• Kozaki I Sanda Y Clarks