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Boutiqaat | Company Profile

11/17/2025

Contact Information

👤
Boutiqaat
🏢
Boutiqaat
📍
Abdulah Al Othman Tower, 13th floor, Hawalli, N/A 19806, KW

Industry & Market

Primary Industry
information technology & services
All Industries
information technology & servicesinternet
Location
Hawally, Hawalli Governorate, Kuwait

Company Metrics

👥Total Employees
337
⚙️Engineering
78
💼Sales Team
8
📈Marketing
48
📅Founded
2015
💰Revenue
192.8M
Alexa Ranking#216360

Funding Information

Total Funding
$45.0M
Latest Stage
Series a
Annual Revenue
$192,800,000

Headcount Distribution

Total Employees
337
Departments
19

By Department

Department Breakdown

Engineering
Marketing
Business Development
Media And Commmunication
Operations
Human Resources
Others

Technology Stack

Email & Communication

Outlook
Total: 7 technologies

Keywords & Focus Areas

cosmeticsfashionbeautylife stylecelebritiesecommerceapplicationcelebritymakeupskin careaccessoriestechnology, information & internetorder tracking systemdigital retail technologyproduct catalogbrand partnershipsregional e-commerce leaderproduct recommendation enginesocial shoppingluxury product offerings+10 more
30 total keywords

Boutiqaat

Overview

Boutiqaat is a leading e-commerce platform based in Kuwait, established in 2015. It specializes in beauty, skincare, perfumes, fashion, electronics, sports, and lifestyle products. The platform features over 1,000 global, local, and exclusive in-house brands, offering more than 30,000 products across approximately 30 categories. The platform caters to both genders, focusing on luxury and premium brands.

The company employs an innovative social-commerce model that integrates influencer and celebrity marketing. This approach allows regional celebrities to curate personalized boutiques, enhancing the shopping experience for their fanbases. With a user-friendly interface and strong social media integration, the platform has redefined online shopping in the Gulf Cooperation Council (GCC) and surrounding markets. It serves over 45 million active users monthly, supported by advanced logistics and technology infrastructure for reliable delivery across several countries in the region.

Basic Information

Industry information technology & services
Founded 2015
Revenue 192.8M
Headquarters Abdulah Al Othman Tower, 13th floor, Hawally, Hawalli Governorate, Kuwait
Languages English
Alexa Ranking 216360

Contact Details

Key Focus Areas & Initiatives

  • cosmetics
  • fashion
  • beauty
  • life style
  • celebrities
  • ecommerce
  • application
  • celebrity
  • makeup
  • skin care
  • accessories
  • technology, information & internet
  • order tracking system
  • digital retail technology
  • product catalog
  • brand partnerships
  • regional e-commerce leader
  • product recommendation engine
  • social shopping
  • luxury product offerings
  • regional influencer partnerships
  • advanced search features
  • personalized shopping experience
  • regional market focus
  • regional online shopping
  • regional customer engagement
  • footwear
  • brand collaborations
  • celebrity product lines
  • b2c
  • regional product curation
  • technology infrastructure
  • online retail
  • perfumes
  • apparel
  • regional brand collaborations
  • regional logistics solutions
  • hair care
  • regional expansion
  • regional brands
  • regional digital marketing strategies
  • secure checkout
  • product range
  • lifestyle products
  • regional influencer marketing
  • customer service
  • high traffic support
  • regional e-commerce growth
  • funding and growth
  • funding
  • customer-centric platform
  • regional customer base
  • influencer-driven commerce
  • timely delivery
  • self-care
  • digital marketing
  • lifestyle product marketplace
  • regional fashion trends
  • electronics
  • customer engagement
  • skincare
  • mobile app
  • marketplace
  • e-commerce
  • trendsetting
  • dental care
  • regional market penetration
  • product catalog management
  • market leader
  • regional online shopping experience
  • growth
  • regional markets
  • regional logistics network
  • eyewear
  • online shopping
  • consumer goods
  • digital retail
  • logistics
  • mobile shopping app
  • lifestyle
  • customer loyalty programs
  • d2c
  • digital platform
  • influencer-curated boutiques
  • regional digital retail
  • fragrances
  • luxury brands
  • regional lifestyle products
  • influencer marketing tools
  • logistics and delivery
  • mobile commerce
  • personalized shopping
  • celebrity endorsements
  • social commerce platform
  • social media integration
  • regional electronics
  • regional product personalization
  • beauty products
  • marketplace technology
  • regional perfumes
  • influencer marketing
  • customer experience
  • customer base
  • regional beauty trends
  • market expansion
  • fashion and beauty retail
  • regional fashion brands
  • in-house brands
  • e-commerce platform
  • services
  • digital transformation
  • celebrity boutiques
  • retail
  • infrastructure support
  • body care
  • men's products
  • women's products
  • gift sets
  • makeup palettes
  • cleansers
  • moisturizers
  • face wash
  • sunscreen
  • lip care
  • nail care
  • fragrance gift sets
  • hair styling
  • hair coloring
  • temporary hair color
  • acne treatments
  • blemish treatments
  • eye care
  • face masks
  • sheet masks
  • exfoliators
  • toners
  • makeup removers
  • self-tanning
  • bath bombs
  • body scrubs
  • shower gel
  • deodorants
  • shaving products
  • intimate hygiene
  • hand care
  • foot care
  • korean beauty
  • makeup tools
  • hair tools
  • celebrity fragrances
  • international fragrances
  • gift cards
  • consumer products & retail
  • transportation & logistics
  • apparel & fashion
  • consumer internet
  • consumers
  • internet
  • information technology & services
  • shoes
  • marketing & advertising
  • computer hardware
  • hardware

Technologies Used

  • AI
  • CloudFlare Hosting
  • Cloudflare DNS
  • MailChimp SPF
  • Mailchimp Mandrill
  • Outlook
  • Sendgrid

Affiliated Organizations & Regional Branches

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