Boutiqaat | Company Profile - Revenue, Headcount, Tech Stack, Contacts
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Overview
Boutiqaat is a leading e-commerce platform based in Kuwait, established in 2015. It specializes in beauty, skincare, perfumes, fashion, electronics, sports, and lifestyle products. The platform features over 1,000 global, local, and exclusive in-house brands, offering more than 30,000 products across approximately 30 categories. The platform caters to both genders, focusing on luxury and premium brands.
The company employs an innovative social-commerce model that integrates influencer and celebrity marketing. This approach allows regional celebrities to curate personalized boutiques, enhancing the shopping experience for their fanbases. With a user-friendly interface and strong social media integration, the platform has redefined online shopping in the Gulf Cooperation Council (GCC) and surrounding markets. It serves over 45 million active users monthly, supported by advanced logistics and technology infrastructure for reliable delivery across several countries in the region.
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