Bandhan Life | Company Profile
Contact Information
Industry & Market
Company Metrics
Funding Information
Headcount Distribution
By Department
Department Breakdown
Technology Stack
Analytics & Tracking
Social & Marketing
Email & Communication
Keywords & Focus Areas
Bandhan Life
Overview
Bandhan Life Insurance Limited is an Indian life insurance company based in Mumbai, established in 2008. Originally known as AEGON Religare Life Insurance Company, it rebranded in March 2024 following its acquisition by Bandhan Financial Holdings. The company provides a wide range of life and term insurance solutions through banks, agents, and corporate partners.
Its product portfolio includes term insurance, savings and investment plans, child plans, unit-linked insurance plans (ULIPs), and annuity offerings. Notable features are flexible premium payment options and a seamless online purchasing process. With a claim settlement ratio of 99.73% as of FY 2024-25, the company delivers strong efficiency in claims handling. It caters to individuals, families, and retirees, ensuring financial security and protection through various life stages.
Basic Information
| Industry | insurance |
|---|---|
| Founded | 2007 |
| Revenue | 1.2B |
| Headquarters | Andheri - Kurla Road, मुंबई, महाराष्ट्र 400053, India |
| Languages | English |
Contact Details
- Phone: +91 22611 80100
- Website: bandhanlife.com
- LinkedIn: linkedin.com/company/bandhanlife
Key Focus Areas & Initiatives
- Life insurance solutions for individuals and families
- Term insurance plans and flexible premium options
- Child plans, savings, and investment products
- Unit-linked insurance plans (ULIPs)
- Annuity and retirement planning
- Digital marketing campaigns and online policy management
- Partnerships with banks and fintech companies
- Strong claim settlement ratio and efficient claims processing
- Market expansion and penetration strategies in India
- Promotion of digital insurance channels and innovation
Technologies Used
- AI
- Amazon AWS
- Amazon CloudFront
- Bing Ads
- CrazyEgg
- DoubleClick
- Drawbridge
- Facebook Custom Audiences
- Facebook Login (Connect)
- Facebook Widget
- Google AdWords Conversion
- Google Analytics
- Google Maps
- Google Maps (Non Paid Users)
- Google Tag Manager
- Google translate API
- Hotjar
- Linkedin Marketing Solutions
- Microsoft Office 365
- Mobile Friendly
- Multilingual
- Outlook
- Twitter Advertising
- Visual Website Optimizer
Community
